Ten posts, scored on five things.
Read from their ten most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 5-colour palette held across 10 posts (consistency 0.80). Recurring marks: Group photos celebrating milestones, Projector screens or branding in the background.
Your best post earns 6.3% engagement; the median post 3.8%. The one that landed opened with “🎄 Winter Jam 2025: What a Day! ❄️✨”.
7 carousels, 3 images across 10 posts. reels untested.
2 of 10 captions ask the reader to do anything. 0–3 hashtags per post. 110 words on average.
0.1 posts a week between 10 Jan and 6 Jul. Less than one post a week.
Your best post earned 3.8× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
- 01Authentic representation of company culture
- 02Warm and inviting visual aesthetic
- 03Engaging storytelling in the caption that builds a sense of community
All 10 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“🎄 Winter Jam 2025: What a Day! ❄️✨”, 6.3% ER.
“A little look back at Mopinion Connects 2025… and a little …”, 1.7% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Group shots are typically framed around long tables or in active rows, utilizing a natural depth of field to emphasize human connection.
Voice
“Warm, enthusiastic, and highly inclusive first-person plural ('we', 'our team'). The rhythm is conversational, often starting with an exciting hook and breaking down events chronologically with plenty of celebratory emojis.”
Recurring marks
- 01Group photos celebrating milestones
- 02Projector screens or branding in the background
- 03Candid smiles and raised glasses
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesTen posts, scored on five things.
Visual identityPalette, layout, marks 80
A 5-colour palette held across 10 posts (consistency 0.80). Recurring marks: Group photos celebrating milestones, Projector screens or branding in the background.
Fix in full reportHook strengthBest post vs. median 60
Your best post earns 6.3% engagement; the median post 3.8%. The one that landed opened with “🎄 Winter Jam 2025: What a Day! ❄️✨”.
Hook formulasFormat rangeReel · Carousel · Image 64
7 carousels, 3 images across 10 posts. reels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 24
2 of 10 captions ask the reader to do anything. 0–3 hashtags per post. 110 words on average.
CTA templatesCadencePosts per week 14
0.1 posts a week between 10 Jan and 6 Jul. Less than one post a week.
Best posting windowsYour best post earned 3.8× the engagement of your weakest.
#1 · 6.3%Group shots are typically framed around long tables or in active rows, utilizing a natural depth of field to emphasize human connection.
“Warm, enthusiastic, and highly inclusive first-person plural ('we', 'our team'). The rhythm is conversational, often starting with an exciting hook and breaking down events chronologically with plenty of celebratory emojis.”