Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.29). Recurring marks: two color variants of the product, giveaway mechanics.
Your best post earns 1.2% engagement; the median post 0.1%. The one that landed opened with “visual emphasis on two products”.
2 images, 2 carousels, 1 reel across 5 posts.
3 of 5 captions ask the reader to do anything. 0 hashtags per post. 14 words on average.
3.5 posts a week between 23 Oct and 2 Nov.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“visual emphasis on two products”, 1.2% ER.
“text_overlay”, 0.0% ER.
Extracted from the frames and captions, not from a brief.
centered emphasis on product or hands with simple background; occasional grid/courtyard setups
“brand”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesA 6-colour palette held across 7 posts (consistency 0.29). Recurring marks: two color variants of the product, giveaway mechanics.
Fix in full reportYour best post earns 1.2% engagement; the median post 0.1%. The one that landed opened with “visual emphasis on two products”.
Hook formulas2 images, 2 carousels, 1 reel across 5 posts.
Formats to test3 of 5 captions ask the reader to do anything. 0 hashtags per post. 14 words on average.
CTA templates3.5 posts a week between 23 Oct and 2 Nov.
Best posting windowscentered emphasis on product or hands with simple background; occasional grid/courtyard setups
“brand”