Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Visual consistency 0.17 across 7 posts. Recurring marks: text overlays on pastel graphics, centered product shots.
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “text_overlay”.
2 images, 2 reels, 1 carousel across 5 posts.
0 of 5 captions ask the reader to do anything. 4–15 hashtags per post. 40 words on average.
0.8 posts a week between 15 Sept and 26 Oct. Less than one post a week.
Your best post earned 14× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“text_overlay”, 0.1% ER.
Lifestyle posts average 0.0%, product showcase posts 0.0%: 5.3× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“brand”
Recurring marks
- 01text overlays on pastel graphics
- 02centered product shots
- 03soft beige/pastel color palette
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 17
Visual consistency 0.17 across 7 posts. Recurring marks: text overlays on pastel graphics, centered product shots.
Fix in full reportHook strengthBest post vs. median 21
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “text_overlay”.
Hook formulasFormat rangeReel · Carousel · Image 97
2 images, 2 reels, 1 carousel across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 40
0 of 5 captions ask the reader to do anything. 4–15 hashtags per post. 40 words on average.
CTA templatesCadencePosts per week 27
0.8 posts a week between 15 Sept and 26 Oct. Less than one post a week.
Best posting windowsYour best post earned 14× the engagement of your weakest.
#1 · 0.1%
“brand”