Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.17). Recurring marks: cozy_luxury lifestyle, warm color palette.
Your best post earns 1.6% engagement; the median post 0.0%. The one that landed opened with “personal_milestone”.
2 reels, 2 carousels, 1 image across 5 posts.
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 7 words on average.
0.8 posts a week between 18 Sept and 30 Oct. Less than one post a week.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“personal_milestone”, 1.6% ER.
“brand_praise”, 0.0% ER.
Extracted from the frames and captions, not from a brief.
focus on subject with clean background and shallow depth of field
“brand_voice”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesA 6-colour palette held across 7 posts (consistency 0.17). Recurring marks: cozy_luxury lifestyle, warm color palette.
Fix in full reportYour best post earns 1.6% engagement; the median post 0.0%. The one that landed opened with “personal_milestone”.
Hook formulas2 reels, 2 carousels, 1 image across 5 posts.
Formats to test0 of 5 captions ask the reader to do anything. 0 hashtags per post. 7 words on average.
CTA templates0.8 posts a week between 18 Sept and 30 Oct. Less than one post a week.
Best posting windowsfocus on subject with clean background and shallow depth of field
“brand_voice”