When buyers ask AI about Athletic apparel, lululemon is not in the answers yet.
Nike is named in 100% of the same answers. All 6 questions are open ground, and the full report shows which ones to win first.
AI has not described lululemon yet.
Nothing to read yet. This fills in as soon as AI names lululemon.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
named across the 6 answers where lululemon was not.
- The 6 questions to win, ranked by how easy they are
- The websites AI read before it answered
- What to publish so AI can name lululemon
Nike leads. lululemon can enter with one mention.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Nike 100% #1.2
- 02 Adidas 67% #2.2
- 03 HRX 50% #5.0
- 04 HYPD Sports 50% #5.0
- 05 Jolger 50% #7.3
- — lululemonYou 0% Not named
Buyers asked. AI answered. lululemon was not in it.
Two of the 6 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
lululemon is missing from every kind of question buyers ask.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
-
Asking which brand to buy0 of 2
-
Shopping for a specific need0 of 1
-
Deciding what to look for0 of 1
-
Comparing brands0 of 1
-
Asking for someone like them0 of 1
recommending others
- Which of the 34 websites to get lululemon onto first
- The questions to win, in the order to win them
- What to publish on lululemon's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.1% engagement; the median post 0.1%. The one that landed opened with “The kind of moments you want to remember forever.”.
3 carousels, 2 reels across 5 posts. images untested.
2 of 5 captions ask the reader to do anything. 0 hashtags per post. 61 words on average.
4.3 posts a week between 23 Oct and 31 Oct.
Your best post earned 3.2× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“The kind of moments you want to remember forever.”, 0.1% ER.
“A shared breath before the first swing.”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Balanced framing with emphasis on group dynamics and individual expressions
Voice
“We speak with a tone that inspires and connects, emphasizing shared experiences, personal growth, and the joy of movement.”
Recurring marks
- 01Community-focused visuals
- 02Inspirational captions
- 03Ambassador stories
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Athletic apparel, lululemon is not in the answers yet.
Nike leads. lululemon can enter with one mention.
- 01 Nike 100% #1.2
- 02 Adidas 67% #2.2
- 03 HRX 50% #5.0
- 04 HYPD Sports 50% #5.0
- 05 Jolger 50% #7.3
- — lululemon YOU 0% Not named
Buyers asked. AI answered. lululemon was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Shopping for a specific need0 of 1
- Deciding what to look for0 of 1
- Comparing brands0 of 1
- Asking for someone like them0 of 1
We read 6 answers. You have seen two.
Seven posts, scored on four things.
Hook strengthBest post vs. median 90
Your best post earns 0.1% engagement; the median post 0.1%. The one that landed opened with “The kind of moments you want to remember forever.”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 carousels, 2 reels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 34
2 of 5 captions ask the reader to do anything. 0 hashtags per post. 61 words on average.
CTA templatesCadencePosts per week 90
4.3 posts a week between 23 Oct and 31 Oct.
Best posting windowsYour best post earned 3.2× the engagement of your weakest.
#1 · 0.1%
Balanced framing with emphasis on group dynamics and individual expressions
“We speak with a tone that inspires and connects, emphasizing shared experiences, personal growth, and the joy of movement.”