Ten posts, scored on five things.
Read from their ten most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 5-colour palette held across 10 posts (consistency 0.80). Recurring marks: real team members smiling, modern office settings with wood paneling and plants.
Your best post earns 10.5% engagement; the median post 4.5%. The one that landed opened with “Wij zoeken een Junior AI Consultant”.
5 carousels, 4 reels, 1 image across 10 posts.
6 of 10 captions ask the reader to do anything. 0–4 hashtags per post. 60 words on average.
1.1 posts a week between 25 Jun and 27 Aug.
Your best post earned 4.2× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 10 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Wij zoeken een Junior AI Consultant”, 10.5% ER.
“Vier ChatGPT-tabs open en niemand op je werk die snapt waar…”, 2.5% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Subject placement often utilizes foreground elements to create depth, alongside clean split-screen templates for employee spotlights.
Voice
“Friendly, approachable, and collaborative Dutch voice. Uses first-person plural ('we', 'ons') to emphasize team spirit, combined with playful emojis and lighthearted references to daily office life and AI tools.”
Recurring marks
- 01real team members smiling
- 02modern office settings with wood paneling and plants
- 03clean split-screen templates for spotlights
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesTen posts, scored on five things.
Visual identityPalette, layout, marks 80
A 5-colour palette held across 10 posts (consistency 0.80). Recurring marks: real team members smiling, modern office settings with wood paneling and plants.
Fix in full reportHook strengthBest post vs. median 43
Your best post earns 10.5% engagement; the median post 4.5%. The one that landed opened with “Wij zoeken een Junior AI Consultant”.
Hook formulasFormat rangeReel · Carousel · Image 89
5 carousels, 4 reels, 1 image across 10 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 48
6 of 10 captions ask the reader to do anything. 0–4 hashtags per post. 60 words on average.
CTA templatesCadencePosts per week 32
1.1 posts a week between 25 Jun and 27 Aug.
Best posting windowsYour best post earned 4.2× the engagement of your weakest.
#1 · 10.5%
Subject placement often utilizes foreground elements to create depth, alongside clean split-screen templates for employee spotlights.
“Friendly, approachable, and collaborative Dutch voice. Uses first-person plural ('we', 'ons') to emphasize team spirit, combined with playful emojis and lighthearted references to daily office life and AI tools.”