When buyers ask AI about Local news media in Quebec, La Tribune is named in 5 of 6 answers.
We put 6 real buyer questions to Claude and read every answer. Radio-Canada is named more often.
The one idea AI attaches to La Tribune.
Read from the 5 answers that named La Tribune.
AI links La Tribune with this more than any other theme, and rarely credits it for daily newspaper for sherbrooke. The full report shows the exact wording from each answer.
La Tribune is second.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Radio-Canada 100% #2.2
- 02 La TribuneYou 83% #2.2
- 03 Élections Québec 67% #1.5
- 04 CBC News 17% #2.0
- 05 Elections Canada 17% #2.0
- 06 CTV News 17% #3.0
Buyers asked. AI answered. La Tribune was not in it.
One of the 1 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
La Tribune loses most when buyers are comparing brands.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Comparing brands0 of 1
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Asking which brand to buy2 of 2
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Shopping for a specific need1 of 1
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Asking for someone like them1 of 1
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Deciding what to look for1 of 1
recommending others
- Which of the 0 websites to get La Tribune onto first
- The questions to win, in the order to win them
- What to publish on La Tribune's own site and Instagram
We read 6 answers. You have seen one of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.27). Recurring marks: grey winter sky and muted palette, recognisable local landmark as place identifier.
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “[EN DIRECT] Résultats dans Mégantic-L'Érable-Lotbinière”.
5 of 5 posts are images. reels and carousels untested.
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 5 words on average.
35.0 posts a week between 29 Apr and 29 Apr. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 5.0× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“[EN DIRECT] Résultats dans Mégantic-L'Érable-Lotbinière”, 0.2% ER.
“[EN DIRECT] Résultats dans Sherbrooke”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Scene-led frames that place the story in a real local setting, with a recognisable landmark or building as the anchor.
Voice
“Terse and factual in news captions, with a warmer, playful line for community moments.”
Recurring marks
- 01grey winter sky and muted palette
- 02recognisable local landmark as place identifier
- 03documentary, unposed framing
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Local news media in Quebec, La Tribune is named in 5 of 6 answers.
La Tribune is second.
- 01 Radio-Canada 100% #2.2
- 02 La Tribune YOU 83% #2.2
- 03 Élections Québec 67% #1.5
- 04 CBC News 17% #2.0
- 05 Elections Canada 17% #2.0
- 06 CTV News 17% #3.0
Buyers asked. AI answered. La Tribune was not in it.
Every kind of question, and how often AI named you.
- Comparing brands0 of 1
- Asking which brand to buy2 of 2
- Shopping for a specific need1 of 1
- Asking for someone like them1 of 1
- Deciding what to look for1 of 1
We read 6 answers. You have seen one.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 27
A 6-colour palette held across 7 posts (consistency 0.27). Recurring marks: grey winter sky and muted palette, recognisable local landmark as place identifier.
Fix in full reportHook strengthBest post vs. median 40
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “[EN DIRECT] Résultats dans Mégantic-L'Érable-Lotbinière”.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are images. reels and carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 10
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 5 words on average.
CTA templatesCadencePosts per week 95
35.0 posts a week between 29 Apr and 29 Apr. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 5.0× the engagement of your weakest.
#1 · 0.2%
Scene-led frames that place the story in a real local setting, with a recognisable landmark or building as the anchor.
“Terse and factual in news captions, with a warmer, playful line for community moments.”