When buyers ask AI about professional services, KPMG Colombia is named in 5 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to KPMG Colombia.
Read from the 5 answers that named KPMG Colombia.
AI links KPMG Colombia with this more than any other theme, and rarely credits it for industry-specific focus. The full report shows the exact wording from each answer.
KPMG Colombia leads. Deloitte is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 KPMG ColombiaYou 83% #6.2
- 02 Deloitte 83% #4.8
- 03 PwC 67% #5.2
- 04 BDO 67% #8.0
- 05 EY 67% Not named
- 06 Workiva 33% #3.0
Buyers asked. AI answered. KPMG Colombia was not in it.
One of the 1 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
KPMG Colombia loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
-
Asking which brand to buy1 of 2
-
Shopping for a specific need1 of 1
-
Deciding what to look for1 of 1
-
Comparing brands1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 5 websites to get KPMG Colombia onto first
- The questions to win, in the order to win them
- What to publish on KPMG Colombia's own site and Instagram
We read 6 answers. You have seen one of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.44). Recurring marks: use of vibrant colors, text overlays with brand colors.
Your best post earns 2.5% engagement; the median post 0.9%. The one that landed opened with “nostalgic theme”.
2 carousels, 2 images, 1 reel across 5 posts.
1 of 5 captions asks the reader to do anything. 2–5 hashtags per post. 62 words on average.
0.6 posts a week between 26 Aug and 23 Oct. Less than one post a week.
Your best post earned 14× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“nostalgic theme”, 2.5% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Professional and vibrant compositions with a mix of centered and grid layouts, often featuring collages.
Voice
“We speak with pride and motivation, celebrating achievements and inspiring our audience to embrace teamwork and perseverance.”
Recurring marks
- 01use of vibrant colors
- 02text overlays with brand colors
- 03focus on teamwork and perseverance
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about professional services, KPMG Colombia is named in 5 of 6 answers.
KPMG Colombia leads. Deloitte is next.
- 01 KPMG Colombia YOU 83% #6.2
- 02 Deloitte 83% #4.8
- 03 PwC 67% #5.2
- 04 BDO 67% #8.0
- 05 EY 67% Not named
- 06 Workiva 33% #3.0
Buyers asked. AI answered. KPMG Colombia was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy1 of 2
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen one.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 44
A 6-colour palette held across 7 posts (consistency 0.44). Recurring marks: use of vibrant colors, text overlays with brand colors.
Fix in full reportHook strengthBest post vs. median 36
Your best post earns 2.5% engagement; the median post 0.9%. The one that landed opened with “nostalgic theme”.
Hook formulasFormat rangeReel · Carousel · Image 97
2 carousels, 2 images, 1 reel across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 44
1 of 5 captions asks the reader to do anything. 2–5 hashtags per post. 62 words on average.
CTA templatesCadencePosts per week 23
0.6 posts a week between 26 Aug and 23 Oct. Less than one post a week.
Best posting windowsYour best post earned 14× the engagement of your weakest.
#1 · 2.5%
Professional and vibrant compositions with a mix of centered and grid layouts, often featuring collages.
“We speak with pride and motivation, celebrating achievements and inspiring our audience to embrace teamwork and perseverance.”