Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.31). Recurring marks: brand color blocks, text-on-slide.
Your best post earns 2.1% engagement; the median post 0.2%.
3 reels, 2 carousels across 5 posts. images untested.
0 of 5 captions ask the reader to do anything. 5–10 hashtags per post. 94 words on average.
0.6 posts a week between 31 Aug and 27 Oct. Less than one post a week.
Your best post earned 16× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“opening question”, 0.1% ER.
Promotional posts average 1.1%, educational posts 0.3%: 4.0× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Voice
“brand”
Recurring marks
- 01brand color blocks
- 02text-on-slide
- 03logo placement
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 31
A 6-colour palette held across 7 posts (consistency 0.31). Recurring marks: brand color blocks, text-on-slide.
Fix in full reportHook strengthBest post vs. median 11
Your best post earns 2.1% engagement; the median post 0.2%.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 carousels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 40
0 of 5 captions ask the reader to do anything. 5–10 hashtags per post. 94 words on average.
CTA templatesCadencePosts per week 23
0.6 posts a week between 31 Aug and 27 Oct. Less than one post a week.
Best posting windowsYour best post earned 16× the engagement of your weakest.
#1 · 2.1%
“brand”