When buyers ask AI about WordPress hosting, Kinsta is named in 6 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to Kinsta.
Read from the 6 answers that named Kinsta.
AI links Kinsta with this more than any other theme. The full report shows the exact wording from each answer.
Kinsta leads. WP Engine is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 KinstaYou 100% #2.0
- 02 WP Engine 100% #3.3
- 03 Cloudways 83% #5.0
- 04 SiteGround 83% #5.2
- 05 Rocket.net 50% #3.3
- 06 Hostinger 50% #6.0
Kinsta loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy2 of 2
-
Shopping for a specific need1 of 1
-
Deciding what to look for1 of 1
-
Comparing brands1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 0 websites to get Kinsta onto first
- The questions to win, in the order to win them
- What to publish on Kinsta's own site and Instagram
We read 6 answers. You have seen 0 of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Six posts, scored on five things.
Read from their six most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 6 posts (consistency 0.52). Recurring marks: bold text overlays, abstract and vibrant visuals.
Your best post earns 0.3% engagement; the median post 0.1%. The one that landed opened with “We are having an amazing time at WordCamp Canada!”.
4 images, 1 reel across 5 posts. carousels untested.
4 of 5 captions ask the reader to do anything. 0–3 hashtags per post. 58 words on average.
3.4 posts a week between 26 Oct and 5 Nov.
Your best post earned 9.5× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“We are having an amazing time at WordCamp Canada!”, 0.3% ER.
“AI recommendations don't mean the end of website traffic.”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Centered compositions with a mix of text overlays and abstract designs.
Voice
“Clear, concise, and professional with a focus on expertise and innovation.”
Recurring marks
- 01bold text overlays
- 02abstract and vibrant visuals
- 03minimalist aesthetics
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about WordPress hosting, Kinsta is named in 6 of 6 answers.
Kinsta leads. WP Engine is next.
- 01 Kinsta YOU 100% #2.0
- 02 WP Engine 100% #3.3
- 03 Cloudways 83% #5.0
- 04 SiteGround 83% #5.2
- 05 Rocket.net 50% #3.3
- 06 Hostinger 50% #6.0
Every kind of question, and how often AI named you.
- Asking which brand to buy2 of 2
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen no.
Six posts, scored on five things.
Visual identityPalette, layout, marks 52
A 6-colour palette held across 6 posts (consistency 0.52). Recurring marks: bold text overlays, abstract and vibrant visuals.
Fix in full reportHook strengthBest post vs. median 26
Your best post earns 0.3% engagement; the median post 0.1%. The one that landed opened with “We are having an amazing time at WordCamp Canada!”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 images, 1 reel across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 63
4 of 5 captions ask the reader to do anything. 0–3 hashtags per post. 58 words on average.
CTA templatesCadencePosts per week 73
3.4 posts a week between 26 Oct and 5 Nov.
Best posting windowsYour best post earned 9.5× the engagement of your weakest.
#1 · 0.3%
Centered compositions with a mix of text overlays and abstract designs.
“Clear, concise, and professional with a focus on expertise and innovation.”