Prepared for KICKOFF ONLINEChecked 9 Nov 2026

N°01 · AI visibility index Market · South AfricaAsked · Claude

KickOff Online

@kickoffmagazine · 269.1K followers

When buyers ask AI about Sports news and football media, KickOff Online is named in 6 of 6 answers.

We put 6 real buyer questions to Claude and read every answer. No brand is named more often.

Answers naming KickOff Online

06 /6

100% visibility across one AI

Claude · 6 / 6

Visibility

100%

Share of AI answers that name KickOff Online

Average position

#1.5

Where KickOff Online lands when it is named

Sentiment

Positive

3 positive · 3 neutral · 0 negative

What AI says about you

The one idea AI attaches to KickOff Online.

Read from the 6 answers that named KickOff Online.

When AI does mention KickOff Online, it most associates you with

PSL and local club coverage.

AI links KickOff Online with this more than any other theme, and rarely credits it for wider context and analysis. The full report shows the exact wording from each answer.

Tone of each mention

Positive3

Neutral3

Negative0

Objections AI raised3

Who AI recommends

KickOff Online leads. Soccer Laduma is next.

Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.

RankBrandShareAvg. pos

01 KickOff OnlineYou 100% #1.5
02 Soccer Laduma 100% #2.5
03 SuperSport 67% #3.2
04 Sowetan 50% #5.0
05 CAFOnline 33% #2.0
06 SABC Sport 33% #4.0

See all 10 brands AI recommends

Where the gaps are

KickOff Online loses most when buyers are asking which brand to buy.

All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.

Asking which brand to buy2 of 2
Comparing brands1 of 1
Shopping for a specific need1 of 1
Asking for someone like them1 of 1
Deciding what to look for1 of 1

How to close them · in the full report

0websites AI read while
recommending others

Which of the 0 websites to get KickOff Online onto first
The questions to win, in the order to win them
What to publish on KickOff Online's own site and Instagram

Unlock every gap

Sealed · in the full AI report

We read 6 answers. You have seen 0 of them.

The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.

See every competitor and answer

more brands were recommended instead, beyond the 5 shown above

objections AI raised about KickOff Online

Sealed

IIYour Instagram, read by AI

14 posts, scored on five things.

Read from their 14 most recent posts. Each one is scored out of 100 below, with what we saw behind the number.

01Visual identity
02Hook strength
03Format range
04Captions & CTAs
05Cadence

Content score

Average of the five scores below

269.1K

Followers

0.0%

Best post ER

0.0%

Median post ER

Scorecard

Where the feed is strong, and where it leaks.

Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.

Visual identity

Palette, layout, marks

A 6-colour palette held across 14 posts (consistency 0.33). Recurring marks: torn-paper headline card in the lower third, KICKOFF logo in a top corner.

Fix in full report

Hook strength

Best post vs. median

Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Komphela backs Sundowns to rise again”.

Hook formulas

Format range

Reel · Carousel · Image

5 of 5 posts are reels. carousels and images untested.

Formats to test

Captions & CTAs

Asks, hashtags, length

0 of 5 captions ask the reader to do anything. 0 hashtags per post. 29 words on average.

CTA templates

Cadence

Posts per week

35.0 posts a week between 8 Nov and 8 Nov. A daily rhythm, sustained. Reach is the constraint, not output.

Best posting windows

Posts that worked

Your best post earned 3.0× the engagement of your weakest.

Ranked by engagement rate. What each one did differently is read from the frame and the caption.

#1 · 0.0% ERReel · 8 Nov 2026

The hook

“Komphela backs Sundowns to rise again”

Why it worked

01high-energy expression makes the frame stop-worthy
02resilience angle gives fans a reason to engage

35 likes1 comments

#2 · 0.0% ER

USM Alger coach surprised by Williams, Mokoena starts

names specific players so the headline works as a hook

#3 · 0.0% ER

N'Diaye backs bright future for African coaches

clear headline card states the takeaway at a glance

Every post

All 5 posts, by engagement rate.

One bar per post, in the order they went out. Hover a bar to see its date and rate.

Post 1
Post 2
Post 3
Post 4
Post 5

Best

“Komphela backs Sundowns to rise again”, 0.0% ER.

Weakest

“N'Diaye shares game plan that downed Sundowns”, 0.0% ER.

Brand signature

What makes a post recognisably yours.

Extracted from the frames and captions, not from a brief.

Your palette · 6 colours · consistency 0.33share of frame

#1A1A1A100%

#FFFFFF100%

#B8B8B843%

#1B6B3A29%

#FF000021%

#FFD70021%

Look

A single person centred in a tight or full-length frame, with a torn-paper headline card anchored low in the frame and the KICKOFF mark in a top corner.

tight centred portraitfull-length centred crop of the subject on the touchlineheadline card across the lower third

Natural stadium daylight or soft press-room light with no added grading. Clean, sharp news-photo detail with the crowd or backdrop kept soft behind the subject. Static, still-photo framing; reels hold on the speaker rather than moving the camera.

Voice

“A neutral news-desk voice: it states who said what, then frames the takeaway in a single line, without fan-account slang.”

Avg caption

29 words

Language

English

team selectionthe coach's viewmatch resultnational team opportunity

Recurring marks

01torn-paper headline card in the lower third
02KICKOFF logo in a top corner
03third-person headline naming the subject and the result

Subjects, by frequency

coach at a press conference

player in club kit on the touchline

sponsor-logo backdrop

torn-paper headline card

In the full report

What the accounts competing for your audience are doing that you are not.

The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.

Start a 7-day free trial Log in

See everything else Nayavo does

Named.

Competitors

The accounts fighting for the same attention, and how your content performs next to theirs.

Mapped.

Positioning

Where you sit against them, and the ground nobody in your category is holding.

Ranked.

Recommendations

Every fix on the scorecard, with the post each one comes from.

Drafted.

Content ideas

Post concepts in your palette and voice, each with a format, an angle and a caption.

Included.

Posts

Part of the full analysis.

Answered.

AI visibility

Every question we asked the AI platforms, who came up instead of you, and what to publish to change it.

nayavo.

Checked 9 Nov 2026

N°01 · AI visibilitySouth Africa

KickOff Online · @kickoffmagazine · 269.1K

When buyers ask AI about Sports news and football media, KickOff Online is named in 6 of 6 answers.

6/6

answers name KickOff Online

Claude 6/6

Visibility

100%

Avg. pos

#1.5

Sentiment

Positive

01What AI says about you

When AI mentions KickOff Online, it most associates you with

PSL and local club coverage.

Tone of the 6 mentions

3 positive 3 neutral 0 negative 3 objections

02Who AI recommends

KickOff Online leads. Soccer Laduma is next.

01 KickOff Online YOU 100% #1.5
02 Soccer Laduma 100% #2.5
03 SuperSport 67% #3.2
04 Sowetan 50% #5.0
05 CAFOnline 33% #2.0
06 SABC Sport 33% #4.0

See all 10 brands AI recommends

03Where the gaps are

Every kind of question, and how often AI named you.

Asking which brand to buy2 of 2
Comparing brands1 of 1
Shopping for a specific need1 of 1
Asking for someone like them1 of 1
Deciding what to look for1 of 1

0websites AI read while recommending others — which to get onto first, in the full report

Sealed in the full AI report

We read 6 answers. You have seen no.

more brands named instead

14 posts, scored on five things.

40/100

269.1K

Followers

0.0%

Best post ER

0.0%

Median ER

04Scorecard · tap to open

Visual identityPalette, layout, marks 33

A 6-colour palette held across 14 posts (consistency 0.33). Recurring marks: torn-paper headline card in the lower third, KICKOFF logo in a top corner.

Fix in full report

Hook strengthBest post vs. median 44

Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Komphela backs Sundowns to rise again”.

Hook formulas

Format rangeReel · Carousel · Image 20

5 of 5 posts are reels. carousels and images untested.

Formats to test

Captions & CTAsAsks, hashtags, length 10

0 of 5 captions ask the reader to do anything. 0 hashtags per post. 29 words on average.

CTA templates

CadencePosts per week 95

35.0 posts a week between 8 Nov and 8 Nov. A daily rhythm, sustained. Reach is the constraint, not output.

Best posting windows

05Posts that worked

Your best post earned 3.0× the engagement of your weakest.

#1 · 0.0%

The hook

“Komphela backs Sundowns to rise again”

Reel · 8 Nov 2026 · 35 likes

01high-energy expression makes the frame stop-worthy

02resilience angle gives fans a reason to engage

#2 · 0.0% ER

USM Alger coach surprised by Williams, Mokoena starts

names specific players so the headline works as a hook

#3 · 0.0% ER

N'Diaye backs bright future for African coaches

clear headline card states the takeaway at a glance

06All 5 posts, by engagement

8 Nov8 Nov

Best · “Komphela backs Sundowns to rise again”, 0.0% ER.

Weakest · “N'Diaye shares game plan that downed Sundowns”, 0.0% ER.

07Brand signature

100%

43%

A single person centred in a tight or full-length frame, with a torn-paper headline card anchored low in the frame and the KICKOFF mark in a top corner.

tight centred portraitfull-length centred crop of the subject on the touchlineheadline card across the lower third

In the full report

What your competitors are doing that you are not.

Named.Competitors, account by account

Mapped.Your position and the open ground

Ranked.Every fix, with the post it comes from

Drafted.Post ideas in your palette and voice

Included.Part of the full analysis

Answered.Every AI question and what to publish

Full report for @kickoffmagazine

5 fixes · competitors · AI answers

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