When buyers ask AI about online form builder, Jotform is named in 4 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to Jotform.
Read from the 4 answers that named Jotform.
AI links Jotform with this more than any other theme, and rarely credits it for pdf generation. The full report shows the exact wording from each answer.
Jotform leads. Zoho is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 JotformYou 67% #3.0
- 02 Zoho 50% #2.0
- 03 Typeform 50% #4.3
- 04 Razorpay 33% #1.0
- 05 Google Forms 33% #3.0
- 06 Qualtrics 33% #3.5
Buyers asked. AI answered. Jotform was not in it.
Two of the 2 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Jotform loses most when buyers are comparing brands.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Comparing brands0 of 1
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Asking for someone like them0 of 1
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Asking which brand to buy2 of 2
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Shopping for a specific need1 of 1
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Deciding what to look for1 of 1
recommending others
- Which of the 15 websites to get Jotform onto first
- The questions to win, in the order to win them
- What to publish on Jotform's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.43). Recurring marks: text overlays with clear messaging, minimalist design.
Your best post earns 1.6% engagement; the median post 0.4%. The one that landed opened with “That’s a wrap on our 2026 Summer Internship Program!”.
3 reels, 2 carousels across 5 posts. images untested.
3 of 5 captions ask the reader to do anything. 0 hashtags per post. 25 words on average.
1.4 posts a week between 2 Oct and 28 Oct.
Your best post earned 6.5× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“That’s a wrap on our 2026 Summer Internship Program!”, 1.6% ER.
“I want to always find ways to checkmate busy work.”, 0.3% ER.
Lifestyle posts average 0.9%, product showcase posts 0.3%: 3.0× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Centered compositions dominate, with occasional use of rule of thirds for dynamic storytelling.
Voice
“We speak with clarity and purpose, blending professionalism with a touch of warmth and inspiration to connect with our audience.”
Recurring marks
- 01text overlays with clear messaging
- 02minimalist design
- 03use of brand colors like #FFFFFF, #1A1A1A, and #FF6600
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about online form builder, Jotform is named in 4 of 6 answers.
Jotform leads. Zoho is next.
- 01 Jotform YOU 67% #3.0
- 02 Zoho 50% #2.0
- 03 Typeform 50% #4.3
- 04 Razorpay 33% #1.0
- 05 Google Forms 33% #3.0
- 06 Qualtrics 33% #3.5
Buyers asked. AI answered. Jotform was not in it.
Every kind of question, and how often AI named you.
- Comparing brands0 of 1
- Asking for someone like them0 of 1
- Asking which brand to buy2 of 2
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 43
A 6-colour palette held across 7 posts (consistency 0.43). Recurring marks: text overlays with clear messaging, minimalist design.
Fix in full reportHook strengthBest post vs. median 22
Your best post earns 1.6% engagement; the median post 0.4%. The one that landed opened with “That’s a wrap on our 2026 Summer Internship Program!”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 carousels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 46
3 of 5 captions ask the reader to do anything. 0 hashtags per post. 25 words on average.
CTA templatesCadencePosts per week 36
1.4 posts a week between 2 Oct and 28 Oct.
Best posting windowsYour best post earned 6.5× the engagement of your weakest.
#1 · 1.6%
Centered compositions dominate, with occasional use of rule of thirds for dynamic storytelling.
“We speak with clarity and purpose, blending professionalism with a touch of warmth and inspiration to connect with our audience.”