Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.19). Recurring marks: bold typography overlays, text overlays on images.
Your best post earns 1.0% engagement; the median post 0.0%. The one that landed opened with “story”.
4 carousels, 1 image across 5 posts. reels untested.
5 of 5 captions ask the reader to do anything. 0 hashtags per post. 77 words on average.
5.1 posts a week between 21 Oct and 27 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 218× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“story”, 1.0% ER.
“opening_story”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
varies with emphasis on text overlays and portrait compositions
Voice
“conversational, story-driven”
Recurring marks
- 01bold typography overlays
- 02text overlays on images
- 03community/engagement prompts
- 04personal storytelling
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 19
A 6-colour palette held across 7 posts (consistency 0.19). Recurring marks: bold typography overlays, text overlays on images.
Fix in full reportHook strengthBest post vs. median 2
Your best post earns 1.0% engagement; the median post 0.0%. The one that landed opened with “story”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 carousels, 1 image across 5 posts. reels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 70
5 of 5 captions ask the reader to do anything. 0 hashtags per post. 77 words on average.
CTA templatesCadencePosts per week 95
5.1 posts a week between 21 Oct and 27 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 218× the engagement of your weakest.
#1 · 1.0%
varies with emphasis on text overlays and portrait compositions
“conversational, story-driven”