Ten posts, scored on five things.
Read from their ten most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 10 posts (consistency 0.85). Recurring marks: Red promotional discount badges, Elegant serif text overlays (e.g., 'viva la vest!', 'les sets Punto vienna').
Your best post earns 0.2% engagement; the median post 0.0%. The one that landed opened with “Maak je klaar voor een nieuw seizoen en ontdek het team...”.
7 reels, 3 carousels across 10 posts. images untested.
8 of 10 captions ask the reader to do anything. 3–5 hashtags per post. 65 words on average.
3.9 posts a week between 14 Aug and 1 Sept.
Your best posts, ranked by engagement rate.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 10 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Maak je klaar voor een nieuw seizoen en ontdek het team...”, 0.2% ER.
“Aanstaande zondag is het weer koopzondag bij onze boetiek i…”, 0.0% ER.
Product showcase posts average 0.0%, promotional posts 0.0%: 2.6× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Centered or rule-of-thirds framing featuring models in motion or leaning naturally against architectural and natural backdrops, often with elegant text overlays.
Voice
“Enthusiastic, warm, and welcoming Dutch brand voice. Uses playful hooks ('Ooh là là, wat een deal!'), friendly invitations to the 'Petite Boutique', and practical styling tips. Frequently uses first-person plural ('onze', 'wij') to build community.”
Recurring marks
- 01Red promotional discount badges
- 02Elegant serif text overlays (e.g., 'viva la vest!', 'les sets Punto vienna')
- 03Mini lavalier microphone for direct-to-camera boutique updates
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesTen posts, scored on five things.
Visual identityPalette, layout, marks 85
A 6-colour palette held across 10 posts (consistency 0.85). Recurring marks: Red promotional discount badges, Elegant serif text overlays (e.g., 'viva la vest!', 'les sets Punto vienna').
Fix in full reportHook strengthBest post vs. median 18
Your best post earns 0.2% engagement; the median post 0.0%. The one that landed opened with “Maak je klaar voor een nieuw seizoen en ontdek het team...”.
Hook formulasFormat rangeReel · Carousel · Image 64
7 reels, 3 carousels across 10 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 84
8 of 10 captions ask the reader to do anything. 3–5 hashtags per post. 65 words on average.
CTA templatesCadencePosts per week 82
3.9 posts a week between 14 Aug and 1 Sept.
Best posting windowsYour best posts, ranked by engagement rate.
#1 · 0.2%
Centered or rule-of-thirds framing featuring models in motion or leaning naturally against architectural and natural backdrops, often with elegant text overlays.
“Enthusiastic, warm, and welcoming Dutch brand voice. Uses playful hooks ('Ooh là là, wat een deal!'), friendly invitations to the 'Petite Boutique', and practical styling tips. Frequently uses first-person plural ('onze', 'wij') to build community.”