Eight posts, scored on five things.
Read from their eight most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 8 posts (consistency 0.28). Recurring marks: bold product color emphasis (e.g., orange vest), photography in outdoor and studio contexts.
Your best post earns 1.7% engagement; the median post 1.2%.
4 carousels, 1 image across 5 posts. reels untested.
0 of 5 captions ask the reader to do anything. 7–28 hashtags per post. 26 words on average.
3.9 posts a week between 25 Oct and 3 Nov.
Your best post earned 1.9× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“conversational, inclusive, and lightly promotional”
Recurring marks
- 01bold product color emphasis (e.g., orange vest)
- 02photography in outdoor and studio contexts
- 03handmade-in-finland storytelling
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesEight posts, scored on five things.
Visual identityPalette, layout, marks 28
A 6-colour palette held across 8 posts (consistency 0.28). Recurring marks: bold product color emphasis (e.g., orange vest), photography in outdoor and studio contexts.
Fix in full reportHook strengthBest post vs. median 72
Your best post earns 1.7% engagement; the median post 1.2%.
Hook formulasFormat rangeReel · Carousel · Image 56
4 carousels, 1 image across 5 posts. reels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 40
0 of 5 captions ask the reader to do anything. 7–28 hashtags per post. 26 words on average.
CTA templatesCadencePosts per week 82
3.9 posts a week between 25 Oct and 3 Nov.
Best posting windowsYour best post earned 1.9× the engagement of your weakest.
#1 · 1.7%
“conversational, inclusive, and lightly promotional”