We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
Read from the 4 answers that named International Volunteer HQ.
AI links International Volunteer HQ with this more than any other theme, and rarely credits it for variety of projects. The full report shows the exact wording from each answer.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
Two of the 2 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Read from their five most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 5 posts (consistency 0.50). Recurring marks: text overlays, questions as hooks.
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “Q: Is it safe to travel and volunteer solo?”.
3 carousels, 1 reel, 1 image across 5 posts.
4 of 5 captions ask the reader to do anything. 4–5 hashtags per post. 56 words on average.
8.9 posts a week between 1 Nov and 5 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Q: Is it safe to travel and volunteer solo?”, 0.1% ER.
“Thank you message”, 0.0% ER.
Extracted from the frames and captions, not from a brief.
Centered compositions with a focus on individuals or small groups, often accompanied by text overlays.
“We speak directly to our audience with a friendly and reassuring tone, using questions and calls-to-action to engage and inspire.”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
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When buyers ask AI about volunteer travel programs, International Volunteer HQ is named in 4 of 6 answers.
A 6-colour palette held across 5 posts (consistency 0.50). Recurring marks: text overlays, questions as hooks.
Fix in full reportYour best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “Q: Is it safe to travel and volunteer solo?”.
Hook formulas3 carousels, 1 reel, 1 image across 5 posts.
Formats to test4 of 5 captions ask the reader to do anything. 4–5 hashtags per post. 56 words on average.
CTA templates8.9 posts a week between 1 Nov and 5 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsCentered compositions with a focus on individuals or small groups, often accompanied by text overlays.
“We speak directly to our audience with a friendly and reassuring tone, using questions and calls-to-action to engage and inspire.”