When buyers ask AI about Insurance market, InLife is named in 3 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. Sun Life is named more often.
The one idea AI attaches to InLife.
Read from the 3 answers that named InLife.
AI links InLife with this more than any other theme, and rarely credits it for valuation method. The full report shows the exact wording from each answer.
InLife is second. Sun Life is named more often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Sun Life 67% #1.5
- 02 InLifeYou 50% #3.0
- 03 Pru Life UK 33% #1.5
- 04 Allianz PNB Life 33% #3.5
- 05 Pru Life 17% #1.0
- 06 Sun Life Philippines 17% #1.0
Buyers asked. AI answered. InLife was not in it.
Two of the 3 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
InLife loses most when buyers are comparing brands.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Comparing brands0 of 1
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Asking for someone like them0 of 1
-
Asking which brand to buy1 of 2
-
Shopping for a specific need1 of 1
-
Deciding what to look for1 of 1
recommending others
- Which of the 18 websites to get InLife onto first
- The questions to win, in the order to win them
- What to publish on InLife's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
14 posts, scored on five things.
Read from their 14 most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 14 posts (consistency 0.20). Recurring marks: brand colors in visuals (blues, whites, brand blues), text overlays on images for emphasis.
Your best post earns 2.6% engagement; the median post 0.1%. The one that landed opened with “text overlay”.
3 carousels, 2 images across 5 posts. reels untested.
2 of 5 captions ask the reader to do anything. 2–5 hashtags per post. 70 words on average.
29.7 posts a week between 3 Nov and 4 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 71× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“text overlay”, 2.6% ER.
“text overlay”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“consistent brand voice with motivational and informative elements”
Recurring marks
- 01brand colors in visuals (blues, whites, brand blues)
- 02text overlays on images for emphasis
- 03grid tile portraits for leadership / opportunities posts
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Insurance market, InLife is named in 3 of 6 answers.
InLife is second. Sun Life is named more often.
- 01 Sun Life 67% #1.5
- 02 InLife YOU 50% #3.0
- 03 Pru Life UK 33% #1.5
- 04 Allianz PNB Life 33% #3.5
- 05 Pru Life 17% #1.0
- 06 Sun Life Philippines 17% #1.0
Buyers asked. AI answered. InLife was not in it.
Every kind of question, and how often AI named you.
- Comparing brands0 of 1
- Asking for someone like them0 of 1
- Asking which brand to buy1 of 2
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
We read 6 answers. You have seen two.
14 posts, scored on five things.
Visual identityPalette, layout, marks 20
A 6-colour palette held across 14 posts (consistency 0.20). Recurring marks: brand colors in visuals (blues, whites, brand blues), text overlays on images for emphasis.
Fix in full reportHook strengthBest post vs. median 4
Your best post earns 2.6% engagement; the median post 0.1%. The one that landed opened with “text overlay”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 carousels, 2 images across 5 posts. reels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 58
2 of 5 captions ask the reader to do anything. 2–5 hashtags per post. 70 words on average.
CTA templatesCadencePosts per week 95
29.7 posts a week between 3 Nov and 4 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 71× the engagement of your weakest.
#1 · 2.6%
“consistent brand voice with motivational and informative elements”