Five posts, scored on five things.
Read from their five most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 5 posts (consistency 0.64). Recurring marks: bold typography, orange/black branding.
Your best post earns 0.7% engagement; the median post 0.3%.
4 images, 1 reel across 5 posts. carousels untested.
5 of 5 captions ask the reader to do anything. 4–5 hashtags per post. 46 words on average.
1.7 posts a week between 8 Oct and 29 Oct.
Your best post earned 12× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“visual product emphasis”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
centered product with bold typography and device UI
Voice
“brand”
Recurring marks
- 01bold typography
- 02orange/black branding
- 03brand logo on product
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesFive posts, scored on five things.
Visual identityPalette, layout, marks 64
A 6-colour palette held across 5 posts (consistency 0.64). Recurring marks: bold typography, orange/black branding.
Fix in full reportHook strengthBest post vs. median 38
Your best post earns 0.7% engagement; the median post 0.3%.
Hook formulasFormat rangeReel · Carousel · Image 56
4 images, 1 reel across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 95
5 of 5 captions ask the reader to do anything. 4–5 hashtags per post. 46 words on average.
CTA templatesCadencePosts per week 42
1.7 posts a week between 8 Oct and 29 Oct.
Best posting windowsYour best post earned 12× the engagement of your weakest.
#1 · 0.7%
centered product with bold typography and device UI
“brand”