Ten posts, scored on five things.
Read from their ten most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 4-colour palette held across 10 posts (consistency 0.85). Recurring marks: Split-screen red and white layouts, Bold Turkish text overlays.
Your best post earns 3.8% engagement; the median post 0.9%. The one that landed opened with “Yeni bir yazılıma geçerken veri kaybı endişesi yaşamanıza gerek yok.”.
5 reels, 3 images, 2 carousels across 10 posts.
2 of 10 captions ask the reader to do anything. 2–7 hashtags per post. 45 words on average.
2.4 posts a week between 31 Jul and 30 Aug.
Your best post earned 10× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
- 01High-quality professional imagery that establishes authority
- 02Directly addresses a major customer pain point (fear of data loss during software transition)
- 03Clear branding with logos and corporate colors
All 10 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Yeni bir yazılıma geçerken veri kaybı endişesi yaşamanıza g…”, 3.8% ER.
“Direct and respectful holiday greeting”, 0.4% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Clean, centered layouts often utilizing split-screen color blocks or framed concepts to separate text overlays from the main subject.
Voice
“Professional, authoritative, yet empathetic. Focuses on corporate efficiency, addressing HR pain points directly in Turkish, using first-person plural ('we', 'our platform') to build trust.”
Recurring marks
- 01Split-screen red and white layouts
- 02Bold Turkish text overlays
- 03Literal visual metaphors for HR pain points
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesTen posts, scored on five things.
Visual identityPalette, layout, marks 85
A 4-colour palette held across 10 posts (consistency 0.85). Recurring marks: Split-screen red and white layouts, Bold Turkish text overlays.
Fix in full reportHook strengthBest post vs. median 22
Your best post earns 3.8% engagement; the median post 0.9%. The one that landed opened with “Yeni bir yazılıma geçerken veri kaybı endişesi yaşamanıza gerek yok.”.
Hook formulasFormat rangeReel · Carousel · Image 95
5 reels, 3 images, 2 carousels across 10 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 52
2 of 10 captions ask the reader to do anything. 2–7 hashtags per post. 45 words on average.
CTA templatesCadencePosts per week 54
2.4 posts a week between 31 Jul and 30 Aug.
Best posting windowsYour best post earned 10× the engagement of your weakest.
#1 · 3.8%Clean, centered layouts often utilizing split-screen color blocks or framed concepts to separate text overlays from the main subject.
“Professional, authoritative, yet empathetic. Focuses on corporate efficiency, addressing HR pain points directly in Turkish, using first-person plural ('we', 'our platform') to build trust.”