Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.32). Recurring marks: text_overlays on image, personal storytelling.
Your best post earns 1.5% engagement; the median post 0.9%.
4 images, 1 carousel across 5 posts. reels untested.
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 8 words on average.
0.5 posts a week between 28 Jul and 12 Oct. Less than one post a week.
Your best post earned 2.0× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Selfie or portrait-style frames with a person in focus against outdoor or landmark backdrops; some text overlays on image
Voice
“first-person, authentic, lightly humorous”
Recurring marks
- 01text_overlays on image
- 02personal storytelling
- 03travel moments
- 04pet moments
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 32
A 6-colour palette held across 7 posts (consistency 0.32). Recurring marks: text_overlays on image, personal storytelling.
Fix in full reportHook strengthBest post vs. median 63
Your best post earns 1.5% engagement; the median post 0.9%.
Hook formulasFormat rangeReel · Carousel · Image 56
4 images, 1 carousel across 5 posts. reels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 10
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 8 words on average.
CTA templatesCadencePosts per week 20
0.5 posts a week between 28 Jul and 12 Oct. Less than one post a week.
Best posting windowsYour best post earned 2.0× the engagement of your weakest.
#1 · 1.5%
Selfie or portrait-style frames with a person in focus against outdoor or landmark backdrops; some text overlays on image
“first-person, authentic, lightly humorous”