Ten posts, scored on five things.
Read from their ten most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 5-colour palette held across 10 posts (consistency 0.95). Recurring marks: Bold capitalized opening hooks, Consistent 11-hashtag block.
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “Een keuken die perfect aansluit op de architectuur van de woning én op het dagelijks gebruik.”.
10 of 10 posts are carousels. reels and images untested.
10 of 10 captions ask the reader to do anything. 11 hashtags per post. 120 words on average.
3.3 posts a week between 23 Jul and 13 Aug.
Your best post earned 3.8× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
- 01High-quality, aspirational imagery that appeals to premium clients
- 02Educational caption that names specific materials, establishing design authority
- 03Clear value proposition highlighting full-service craftsmanship
All 10 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Een keuken die perfect aansluit op de architectuur van de w…”, 0.2% ER.
“SLANKE HOUTEN LADEKAST | Een eigentijds design van Houtmerk…”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Clean, balanced architectural framing utilizing the rule of thirds, often combining wide-angle room perspectives with tight, tactile close-ups of material intersections.
Voice
“Sophisticated, professional, and design-focused Dutch. Uses poetic yet informative descriptions of materials, craftsmanship, and spatial harmony, speaking from an authoritative brand perspective.”
Recurring marks
- 01Bold capitalized opening hooks
- 02Consistent 11-hashtag block
- 03Tactile material close-ups (wood meeting stone)
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesTen posts, scored on five things.
Visual identityPalette, layout, marks 95
A 5-colour palette held across 10 posts (consistency 0.95). Recurring marks: Bold capitalized opening hooks, Consistent 11-hashtag block.
Fix in full reportHook strengthBest post vs. median 38
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “Een keuken die perfect aansluit op de architectuur van de woning én op het dagelijks gebruik.”.
Hook formulasFormat rangeReel · Carousel · Image 20
10 of 10 posts are carousels. reels and images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 100
10 of 10 captions ask the reader to do anything. 11 hashtags per post. 120 words on average.
CTA templatesCadencePosts per week 72
3.3 posts a week between 23 Jul and 13 Aug.
Best posting windowsYour best post earned 3.8× the engagement of your weakest.
#1 · 0.2%Clean, balanced architectural framing utilizing the rule of thirds, often combining wide-angle room perspectives with tight, tactile close-ups of material intersections.
“Sophisticated, professional, and design-focused Dutch. Uses poetic yet informative descriptions of materials, craftsmanship, and spatial harmony, speaking from an authoritative brand perspective.”