Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.25). Recurring marks: navy headline band with white type, lime pill highlight on the pain word.
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “While guests light the diyas, hotel teams keep the rooms moving.”.
5 of 5 posts are images. reels and carousels untested.
4 of 5 captions ask the reader to do anything. 6 hashtags per post. 59 words on average.
5.3 posts a week between 3 Nov and 10 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best posts, ranked by engagement rate.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“While guests light the diyas, hotel teams keep the rooms mo…”, 0.2% ER.
“More hotel technology isn't automatically better.”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
A navy headline band sits across the top, a product visual or receptionist is centred, and a row of icons or a footer band closes the frame.
Voice
“Speaks to the hotel operator as 'you', opens on a pain point they already feel, and walks through the steps where things go wrong before pointing to the product.”
Recurring marks
- 01navy headline band with white type
- 02lime pill highlight on the pain word
- 03icon row listing product benefits
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 25
A 6-colour palette held across 7 posts (consistency 0.25). Recurring marks: navy headline band with white type, lime pill highlight on the pain word.
Fix in full reportHook strengthBest post vs. median 50
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “While guests light the diyas, hotel teams keep the rooms moving.”.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are images. reels and carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 88
4 of 5 captions ask the reader to do anything. 6 hashtags per post. 59 words on average.
CTA templatesCadencePosts per week 95
5.3 posts a week between 3 Nov and 10 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best posts, ranked by engagement rate.
#1 · 0.2%
A navy headline band sits across the top, a product visual or receptionist is centred, and a row of icons or a footer band closes the frame.
“Speaks to the hotel operator as 'you', opens on a pain point they already feel, and walks through the steps where things go wrong before pointing to the product.”