When buyers ask AI about consumer health information publishing, Harvard Health Publishing is named in 6 of 6 answers.
We put 6 real buyer questions to Claude and read every answer. No brand is named more often.
The one idea AI attaches to Harvard Health Publishing.
Read from the 6 answers that named Harvard Health Publishing.
AI links Harvard Health Publishing with this more than any other theme, and rarely credits it for close second. The full report shows the exact wording from each answer.
Harvard Health Publishing leads. Mayo Clinic is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Harvard Health PublishingYou 100% #2.2
- 02 Mayo Clinic 83% #2.0
- 03 Apollo 24|7 67% #4.2
- 04 Cleveland Clinic 50% #3.0
- 05 Healthline 33% #3.0
- 06 Mayo Clinic Press 17% #1.0
Harvard Health Publishing loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy2 of 2
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Comparing brands1 of 1
-
Shopping for a specific need1 of 1
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Asking for someone like them1 of 1
-
Deciding what to look for1 of 1
recommending others
- Which of the 0 websites to get Harvard Health Publishing onto first
- The questions to win, in the order to win them
- What to publish on Harvard Health Publishing's own site and Instagram
We read 6 answers. You have seen 0 of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.22). Recurring marks: white Tip of the Day card with a red heading, Harvard Health Publishing logo on the card or in a bottom logo bar.
Your best post earns 0.2% engagement; the median post 0.0%. The one that landed opened with “Tip of the Day”.
4 images, 1 reel across 5 posts. carousels untested.
3 of 5 captions ask the reader to do anything. 1–2 hashtags per post. 41 words on average.
5.0 posts a week between 2 Nov and 9 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 9.1× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Tip of the Day”, 0.2% ER.
“What are common symptoms of social anxiety disorder?”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
A tight crop on a real person or food, with a white Tip of the Day or question card anchored in the lower part of the frame.
Voice
“A calm health educator who speaks to the reader directly, names the topic first, then gives one clear, actionable claim.”
Recurring marks
- 01white Tip of the Day card with a red heading
- 02Harvard Health Publishing logo on the card or in a bottom logo bar
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about consumer health information publishing, Harvard Health Publishing is named in 6 of 6 answers.
Harvard Health Publishing leads. Mayo Clinic is next.
- 01 Harvard Health Publishing YOU 100% #2.2
- 02 Mayo Clinic 83% #2.0
- 03 Apollo 24|7 67% #4.2
- 04 Cleveland Clinic 50% #3.0
- 05 Healthline 33% #3.0
- 06 Mayo Clinic Press 17% #1.0
Every kind of question, and how often AI named you.
- Asking which brand to buy2 of 2
- Comparing brands1 of 1
- Shopping for a specific need1 of 1
- Asking for someone like them1 of 1
- Deciding what to look for1 of 1
We read 6 answers. You have seen no.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 22
A 6-colour palette held across 7 posts (consistency 0.22). Recurring marks: white Tip of the Day card with a red heading, Harvard Health Publishing logo on the card or in a bottom logo bar.
Fix in full reportHook strengthBest post vs. median 23
Your best post earns 0.2% engagement; the median post 0.0%. The one that landed opened with “Tip of the Day”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 images, 1 reel across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 57
3 of 5 captions ask the reader to do anything. 1–2 hashtags per post. 41 words on average.
CTA templatesCadencePosts per week 95
5.0 posts a week between 2 Nov and 9 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 9.1× the engagement of your weakest.
#1 · 0.2%
A tight crop on a real person or food, with a white Tip of the Day or question card anchored in the lower part of the frame.
“A calm health educator who speaks to the reader directly, names the topic first, then gives one clear, actionable claim.”