When buyers ask AI about digital PC game storefront, GOG.COM is named in 5 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to GOG.COM.
Read from the 5 answers that named GOG.COM.
AI links GOG.COM with this more than any other theme, and rarely credits it for regional currency support and pricing. The full report shows the exact wording from each answer.
GOG.COM leads. itch.io is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 GOG.COMYou 83% #1.0
- 02 itch.io 50% #2.0
- 03 Humble Bundle 33% #2.0
- 04 Humble 33% #3.0
- 05 Steam 17% #1.0
- 06 Epic Games Store 17% #2.0
Buyers asked. AI answered. GOG.COM was not in it.
One of the 1 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
GOG.COM loses most when buyers are shopping for a specific need.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Shopping for a specific need0 of 1
-
Asking which brand to buy2 of 2
-
Deciding what to look for1 of 1
-
Comparing brands1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 7 websites to get GOG.COM onto first
- The questions to win, in the order to win them
- What to publish on GOG.COM's own site and Instagram
We read 6 answers. You have seen one of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.20). Recurring marks: bold neon framing, strong logo integration.
Your best post earns 0.6% engagement; the median post 0.5%. The one that landed opened with “visual collage”.
4 images, 1 reel across 5 posts. carousels untested.
1 of 5 captions asks the reader to do anything. 0–1 hashtags per post. 74 words on average.
7.3 posts a week between 28 Oct and 2 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 1.7× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“visual collage”, 0.6% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“brand”
Recurring marks
- 01bold neon framing
- 02strong logo integration
- 03central emblem
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about digital PC game storefront, GOG.COM is named in 5 of 6 answers.
GOG.COM leads. itch.io is next.
- 01 GOG.COM YOU 83% #1.0
- 02 itch.io 50% #2.0
- 03 Humble Bundle 33% #2.0
- 04 Humble 33% #3.0
- 05 Steam 17% #1.0
- 06 Epic Games Store 17% #2.0
Buyers asked. AI answered. GOG.COM was not in it.
Every kind of question, and how often AI named you.
- Shopping for a specific need0 of 1
- Asking which brand to buy2 of 2
- Deciding what to look for1 of 1
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen one.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 20
A 6-colour palette held across 7 posts (consistency 0.20). Recurring marks: bold neon framing, strong logo integration.
Fix in full reportHook strengthBest post vs. median 86
Your best post earns 0.6% engagement; the median post 0.5%. The one that landed opened with “visual collage”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 images, 1 reel across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 23
1 of 5 captions asks the reader to do anything. 0–1 hashtags per post. 74 words on average.
CTA templatesCadencePosts per week 95
7.3 posts a week between 28 Oct and 2 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 1.7× the engagement of your weakest.
#1 · 0.6%
“brand”