When buyers ask AI about online donation platform, Give is named in 5 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to Give.
Read from the 5 answers that named Give.
AI links Give with this more than any other theme, and rarely credits it for fundraising support. The full report shows the exact wording from each answer.
Give leads. HelpYourNGO is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 GiveYou 83% #1.6
- 02 HelpYourNGO 50% #3.0
- 03 DonateKart 50% #4.3
- 04 Milaap 33% #1.5
- 05 GlobalGiving 33% #2.0
- 06 Ketto 33% #2.5
Buyers asked. AI answered. Give was not in it.
One of the 1 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Give loses most when buyers are shopping for a specific need.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Shopping for a specific need0 of 1
-
Asking which brand to buy2 of 2
-
Deciding what to look for1 of 1
-
Comparing brands1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 4 websites to get Give onto first
- The questions to win, in the order to win them
- What to publish on Give's own site and Instagram
We read 6 answers. You have seen one of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.52). Recurring marks: text overlays with impactful messaging, emotional storytelling.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Emotional appeal”.
5 of 5 posts are reels. carousels and images untested.
5 of 5 captions ask the reader to do anything. 0 hashtags per post. 51 words on average.
3.5 posts a week between 28 Oct and 7 Nov.
Your best post earned 3.8× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Emotional appeal”, 0.0% ER.
“How to brighten lives this Diwali?”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Centered compositions with clear focus on the subject, occasionally using the rule of thirds for emphasis.
Voice
“Speak directly to the audience, using an empathetic and motivational tone to inspire action and connection.”
Recurring marks
- 01text overlays with impactful messaging
- 02emotional storytelling
- 03centered compositions
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about online donation platform, Give is named in 5 of 6 answers.
Give leads. HelpYourNGO is next.
- 01 Give YOU 83% #1.6
- 02 HelpYourNGO 50% #3.0
- 03 DonateKart 50% #4.3
- 04 Milaap 33% #1.5
- 05 GlobalGiving 33% #2.0
- 06 Ketto 33% #2.5
Buyers asked. AI answered. Give was not in it.
Every kind of question, and how often AI named you.
- Shopping for a specific need0 of 1
- Asking which brand to buy2 of 2
- Deciding what to look for1 of 1
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen one.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 52
A 6-colour palette held across 7 posts (consistency 0.52). Recurring marks: text overlays with impactful messaging, emotional storytelling.
Fix in full reportHook strengthBest post vs. median 69
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Emotional appeal”.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are reels. carousels and images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 70
5 of 5 captions ask the reader to do anything. 0 hashtags per post. 51 words on average.
CTA templatesCadencePosts per week 75
3.5 posts a week between 28 Oct and 7 Nov.
Best posting windowsYour best post earned 3.8× the engagement of your weakest.
#1 · 0.0%
Centered compositions with clear focus on the subject, occasionally using the rule of thirds for emphasis.
“Speak directly to the audience, using an empathetic and motivational tone to inspire action and connection.”