Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.43). Recurring marks: print-first experience, bold typography overlays.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Introducing The Dispatch”.
4 carousels, 1 reel across 5 posts. images untested.
1 of 5 captions asks the reader to do anything. 0–2 hashtags per post. 202 words on average.
3.2 posts a week between 16 Oct and 27 Oct.
Your best post earned 37× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Introducing The Dispatch”, 0.0% ER.
“bold_claim”, 0.0% ER.
Promotional posts average 0.0%, product showcase posts 0.0%: 1.6× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
flat lay / center-focused product shots
Voice
“brand_voice”
Recurring marks
- 01print-first experience
- 02bold typography overlays
- 03editorial storytelling
- 04product-forward photography
- 05lifestyle context blending
- 06brand_voice
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 43
A 6-colour palette held across 7 posts (consistency 0.43). Recurring marks: print-first experience, bold typography overlays.
Fix in full reportHook strengthBest post vs. median 14
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Introducing The Dispatch”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 carousels, 1 reel across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 26
1 of 5 captions asks the reader to do anything. 0–2 hashtags per post. 202 words on average.
CTA templatesCadencePosts per week 69
3.2 posts a week between 16 Oct and 27 Oct.
Best posting windowsYour best post earned 37× the engagement of your weakest.
#1 · 0.0%
flat lay / center-focused product shots
“brand_voice”