Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.45). Recurring marks: bold overlay typography, pink branding palette.
Your best post earns 0.3% engagement; the median post 0.1%. The one that landed opened with “opening line about aging”.
4 images, 1 reel across 5 posts. carousels untested.
5 of 5 captions ask the reader to do anything. 0–1 hashtags per post. 89 words on average.
0.5 posts a week between 28 May and 11 Aug. Less than one post a week.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“opening line about aging”, 0.3% ER.
“opening narrative about self-purchase”, 0.0% ER.
Extracted from the frames and captions, not from a brief.
text overlays on portrait with bold headlines
“third-person”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesA 6-colour palette held across 7 posts (consistency 0.45). Recurring marks: bold overlay typography, pink branding palette.
Fix in full reportYour best post earns 0.3% engagement; the median post 0.1%. The one that landed opened with “opening line about aging”.
Hook formulas4 images, 1 reel across 5 posts. carousels untested.
Formats to test5 of 5 captions ask the reader to do anything. 0–1 hashtags per post. 89 words on average.
CTA templates0.5 posts a week between 28 May and 11 Aug. Less than one post a week.
Best posting windowstext overlays on portrait with bold headlines
“third-person”