When buyers ask AI about personal finance comparison, Finder US is named in 1 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. WalletHub and Bankrate are named more often.
AI names Finder US in 1 answer, but ties it to no single idea yet.
Read from the 1 answers that named Finder US.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Finder US is sixth. WalletHub is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 WalletHub 50% #3.0
- 02 Bankrate 50% #4.7
- 03 SoFi 33% #1.5
- 04 BestMoney 33% #3.5
- 05 NerdWallet 33% #4.0
- 06 Finder USYou 17% #1.0
Buyers asked. AI answered. Finder US was not in it.
Two of the 5 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Finder US loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
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Shopping for a specific need0 of 1
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Comparing brands0 of 1
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Asking for someone like them0 of 1
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Deciding what to look for1 of 1
recommending others
- Which of the 27 websites to get Finder US onto first
- The questions to win, in the order to win them
- What to publish on Finder US's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.46). Recurring marks: vibrant color palette, bold text overlays.
3 reels, 2 images across 5 posts. carousels untested.
3 of 5 captions ask the reader to do anything. 0–8 hashtags per post. 54 words on average.
0.4 posts a week between 20 Apr and 28 Jul. Less than one post a week.
Your best posts, ranked by engagement rate.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“bold claim about IPO roadshow”, 0.0% ER.
“Why do we Spring Clean?”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Bright and vibrant visuals with a mix of split-screen and centered compositions.
Voice
“We speak directly to our audience, offering clear, actionable advice with a mix of professional and approachable tones.”
Recurring marks
- 01vibrant color palette
- 02bold text overlays
- 03split-screen myth vs fact format
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about personal finance comparison, Finder US is named in 1 of 6 answers.
Finder US is sixth. WalletHub is named almost twice as often.
- 01 WalletHub 50% #3.0
- 02 Bankrate 50% #4.7
- 03 SoFi 33% #1.5
- 04 BestMoney 33% #3.5
- 05 NerdWallet 33% #4.0
- 06 Finder US YOU 17% #1.0
Buyers asked. AI answered. Finder US was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Shopping for a specific need0 of 1
- Comparing brands0 of 1
- Asking for someone like them0 of 1
- Deciding what to look for1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on four things.
Visual identityPalette, layout, marks 46
A 6-colour palette held across 7 posts (consistency 0.46). Recurring marks: vibrant color palette, bold text overlays.
Fix in full reportFormat rangeReel · Carousel · Image 69
3 reels, 2 images across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 62
3 of 5 captions ask the reader to do anything. 0–8 hashtags per post. 54 words on average.
CTA templatesCadencePosts per week 18
0.4 posts a week between 20 Apr and 28 Jul. Less than one post a week.
Best posting windowsYour best posts, ranked by engagement rate.
#1 · 0.0%
Bright and vibrant visuals with a mix of split-screen and centered compositions.
“We speak directly to our audience, offering clear, actionable advice with a mix of professional and approachable tones.”