Read from their eleven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 11 posts (consistency 0.15). Recurring marks: mood-based styling with focal product, celebrity/beauty moments as anchor.
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “demonstrates mood-based eyewear styling”.
3 carousels, 2 reels across 5 posts. images untested.
1 of 5 captions asks the reader to do anything. 0–3 hashtags per post. 76 words on average.
35.0 posts a week between 3 Nov and 4 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“demonstrates mood-based eyewear styling”, 0.2% ER.
“text overlay at bottom stating key benefit”, 0.0% ER.
Extracted from the frames and captions, not from a brief.
“brand”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesA 6-colour palette held across 11 posts (consistency 0.15). Recurring marks: mood-based styling with focal product, celebrity/beauty moments as anchor.
Fix in full reportYour best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “demonstrates mood-based eyewear styling”.
Hook formulas3 carousels, 2 reels across 5 posts. images untested.
Formats to test1 of 5 captions asks the reader to do anything. 0–3 hashtags per post. 76 words on average.
CTA templates35.0 posts a week between 3 Nov and 4 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windows“brand”