nayavo.
Checked 7 Nov 2026
N°01 · AI visibilityAustralia
Eckersley's Art & Craft · @eckersleys · 32.2K

When buyers ask AI about art and craft supplies, Eckersley's Art & Craft is named in 3 of 6 answers.

3/6
answers name Eckersley's Art & Craft
ChatGPT 1/3Gemini 2/3
Visibility
50%
Avg. pos
#1.0
Sentiment
Positive
01What AI says about you
When AI mentions Eckersley's Art & Craft, it most associates you with
Long-Standing Retailer.
Tone of the 3 mentions
2 positive 1 neutral 0 negative 1 objection
02Who AI recommends

Eckersley's Art & Craft leads. My Craft Master is next.

  1. 01 Eckersley's Art & Craft YOU 50% #1.0
  2. 02 My Craft Master 50% #1.3
  3. 03 Mont Marte 33% #1.0
  4. 04 Winsor & Newton 33% #4.0
  5. 05 Crafty Kids Club 17% #1.0
  6. 06 Art to Art 17% #2.0
See all 30 brands AI recommends
03Where you were missing

Buyers asked. AI answered. Eckersley's Art & Craft was not in it.

“Which craft kits are better for group activities?”
Q.01Eckersley's Art & Craft not named
“What craft kits are good for hobbyist artists?”
Q.02Eckersley's Art & Craft not named
+1
more questions where AI named other brands. Sealed.
04Where the gaps are

Every kind of question, and how often AI named you.

  • Shopping for a specific need0 of 1
  • Asking for someone like them0 of 1
  • Asking which brand to buy1 of 2
  • Deciding what to look for1 of 1
  • Comparing brands1 of 1
19websites AI read while recommending others — which to get onto first, in the full report
Sealed in the full AI report

We read 6 answers. You have seen two.

25
more brands named instead
1
more questions + answers
1
objection raised
See every competitor and answer
Part II · Your Instagram

Six posts, scored on five things.

66/100
32.2K
Followers
0.3%
Best post ER
0.1%
Median ER
05Scorecard · tap to open
Visual identityPalette, layout, marks 72

A 6-colour palette held across 6 posts (consistency 0.72). Recurring marks: vibrant color palettes, clear text overlays.

Fix in full report
Hook strengthBest post vs. median 37

Your best post earns 0.3% engagement; the median post 0.1%. The one that landed opened with “Four days. Fantastic deals. Don't miss out!”.

Hook formulas
Format rangeReel · Carousel · Image 56

4 carousels, 1 reel across 5 posts. images untested.

Formats to test
Captions & CTAsAsks, hashtags, length 70

5 of 5 captions ask the reader to do anything. 0 hashtags per post. 62 words on average.

CTA templates
CadencePosts per week 95

12.8 posts a week between 4 Nov and 6 Nov. A daily rhythm, sustained. Reach is the constraint, not output.

Best posting windows
06Posts that worked

Your best post earned 26× the engagement of your weakest.

#1 · 0.3%
The hook
“Four days. Fantastic deals. Don't miss out!”
Carousel · 5 Nov 2026 · 102 likes
01Effective use of vibrant colors to attract attention
02Clear and concise promotional messaging
03Strong call-to-action encouraging immediate action
#2 · 0.2% ER
The countdown to Christmas has begun!
Seasonal relevance (Christmas theme)
#3 · 0.1% ER
Meet your next obsession, Caran d'Ache!
Vibrant and visually appealing product presentation
07All 5 posts, by engagement
4 Nov6 Nov
Best · “Four days. Fantastic deals. Don't miss out!”, 0.3% ER.
Weakest · “Bring colour and creativity into your home with a handmade …”, 0.0% ER.
08Brand signature
83%
67%

Bright and colorful compositions with a focus on products and clear text overlays.

centeredgrid
In the full report

What your competitors are doing that you are not.

Named.Competitors, account by account
Mapped.Your position and the open ground
Ranked.Every fix, with the post it comes from
Drafted.Post ideas in your palette and voice
Included.Part of the full analysis
Answered.Every AI question and what to publish
Generated by NayaVo from public Instagram data and live AI answers. © 2026 NayaVo™
Full report for @eckersleys
5 fixes · competitors · AI answers
Start free trial