Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.24). Recurring marks: bold typography on white/neutral backgrounds, text overlays reinforcing key claims.
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “split-screen before_after”.
2 reels, 2 carousels, 1 image across 5 posts.
1 of 5 captions asks the reader to do anything. 0–10 hashtags per post. 47 words on average.
2.7 posts a week between 15 Oct and 28 Oct.
Your best post earned 5.9× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“split-screen before_after”, 0.1% ER.
“difference explained”, 0.0% ER.
Educational posts average 0.1%, product showcase posts 0.0%: 2.6× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“informative and collaborative”
Recurring marks
- 01bold typography on white/neutral backgrounds
- 02text overlays reinforcing key claims
- 03text-forward social proof elements
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 24
A 6-colour palette held across 7 posts (consistency 0.24). Recurring marks: bold typography on white/neutral backgrounds, text overlays reinforcing key claims.
Fix in full reportHook strengthBest post vs. median 20
Your best post earns 0.1% engagement; the median post 0.0%. The one that landed opened with “split-screen before_after”.
Hook formulasFormat rangeReel · Carousel · Image 97
2 reels, 2 carousels, 1 image across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 40
1 of 5 captions asks the reader to do anything. 0–10 hashtags per post. 47 words on average.
CTA templatesCadencePosts per week 61
2.7 posts a week between 15 Oct and 28 Oct.
Best posting windowsYour best post earned 5.9× the engagement of your weakest.
#1 · 0.1%
“informative and collaborative”