When buyers ask AI about skincare products, Dr. Dennis Gross Skincare is named in 1 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. CeraVe is named more often.
AI names Dr. Dennis Gross Skincare in 1 answer, but ties it to no single idea yet.
Read from the 1 answers that named Dr. Dennis Gross Skincare.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Dr. Dennis Gross Skincare is second. CeraVe is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 CeraVe 33% #3.5
- 02 Dr. Dennis Gross SkincareYou 17% #1.0
- 03 Botox 17% #1.0
- 04 La Roche‐Posay 17% #1.0
- 05 Neutrogena 17% #1.0
- 06 SkinMedica 17% #1.0
Buyers asked. AI answered. Dr. Dennis Gross Skincare was not in it.
Two of the 5 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Dr. Dennis Gross Skincare loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
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Deciding what to look for0 of 1
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Comparing brands0 of 1
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Asking for someone like them0 of 1
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Shopping for a specific need1 of 1
recommending others
- Which of the 38 websites to get Dr. Dennis Gross Skincare onto first
- The questions to win, in the order to win them
- What to publish on Dr. Dennis Gross Skincare's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Five posts, scored on five things.
Read from their five most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 5 posts (consistency 0.58). Recurring marks: minimalist aesthetic, bright lighting.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Trick or treat-ment? ✨”.
3 images, 2 reels across 5 posts. carousels untested.
3 of 5 captions ask the reader to do anything. 0 hashtags per post. 14 words on average.
7.1 posts a week between 31 Oct and 5 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 4.1× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Trick or treat-ment? ✨”, 0.0% ER.
“Retinol rookie or seasoned pro?”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Centered compositions with clean and professional layouts.
Voice
“Clear, concise, and dermatologist-approved messaging with a mix of professional and playful tones.”
Recurring marks
- 01minimalist aesthetic
- 02bright lighting
- 03text overlays with clear messaging
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about skincare products, Dr. Dennis Gross Skincare is named in 1 of 6 answers.
Dr. Dennis Gross Skincare is second. CeraVe is named almost twice as often.
- 01 CeraVe 33% #3.5
- 02 Dr. Dennis Gross Skincare YOU 17% #1.0
- 03 Botox 17% #1.0
- 04 La Roche‐Posay 17% #1.0
- 05 Neutrogena 17% #1.0
- 06 SkinMedica 17% #1.0
Buyers asked. AI answered. Dr. Dennis Gross Skincare was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Deciding what to look for0 of 1
- Comparing brands0 of 1
- Asking for someone like them0 of 1
- Shopping for a specific need1 of 1
We read 6 answers. You have seen two.
Five posts, scored on five things.
Visual identityPalette, layout, marks 58
A 6-colour palette held across 5 posts (consistency 0.58). Recurring marks: minimalist aesthetic, bright lighting.
Fix in full reportHook strengthBest post vs. median 36
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Trick or treat-ment? ✨”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 images, 2 reels across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 46
3 of 5 captions ask the reader to do anything. 0 hashtags per post. 14 words on average.
CTA templatesCadencePosts per week 95
7.1 posts a week between 31 Oct and 5 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 4.1× the engagement of your weakest.
#1 · 0.0%
Centered compositions with clean and professional layouts.
“Clear, concise, and dermatologist-approved messaging with a mix of professional and playful tones.”