Ten posts, scored on five things.
Read from their ten most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 5-colour palette held across 10 posts (consistency 0.90). Recurring marks: Vibrant red trackball accent, Diagonal product grids.
Your best post earns 1.4% engagement; the median post 0.5%. The one that landed opened with “Unboxing a Naya Create! 📦”.
5 carousels, 3 reels, 2 images across 10 posts.
8 of 10 captions ask the reader to do anything. 0 hashtags per post. 55 words on average.
0.4 posts a week between 12 Jul and 13 Jan. Less than one post a week.
Your best post earned 6.6× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 10 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Unboxing a Naya Create! 📦”, 1.4% ER.
“Naya Touch acts as a great replacement for your mouse or to…”, 0.2% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Strong diagonal leading lines and centered top-down flat lays that emphasize geometric symmetry and modularity.
Voice
“Direct, professional, and highly informative. Uses first-person plural ('we', 'our ecosystem') and second-person ('your setup') to build community, focusing heavily on product utility, launch dates, and modular configurations.”
Recurring marks
- 01Vibrant red trackball accent
- 02Diagonal product grids
- 03High-contrast monochrome setups
- 04Kickstarter green badges
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesTen posts, scored on five things.
Visual identityPalette, layout, marks 90
A 5-colour palette held across 10 posts (consistency 0.90). Recurring marks: Vibrant red trackball accent, Diagonal product grids.
Fix in full reportHook strengthBest post vs. median 33
Your best post earns 1.4% engagement; the median post 0.5%. The one that landed opened with “Unboxing a Naya Create! 📦”.
Hook formulasFormat rangeReel · Carousel · Image 95
5 carousels, 3 reels, 2 images across 10 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 58
8 of 10 captions ask the reader to do anything. 0 hashtags per post. 55 words on average.
CTA templatesCadencePosts per week 19
0.4 posts a week between 12 Jul and 13 Jan. Less than one post a week.
Best posting windowsYour best post earned 6.6× the engagement of your weakest.
#1 · 1.4%
Strong diagonal leading lines and centered top-down flat lays that emphasize geometric symmetry and modularity.
“Direct, professional, and highly informative. Uses first-person plural ('we', 'our ecosystem') and second-person ('your setup') to build community, focusing heavily on product utility, launch dates, and modular configurations.”