Prepared for DATA SCIENCE CENTRAL

IIYour Instagram, read by AI

Seven posts, scored on five things.

Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.

01Visual identity
02Hook strength
03Format range
04Captions & CTAs
05Cadence

Content score

Average of the five scores below

4.4K

Followers

1.0%

Best post ER

0.7%

Median post ER

Scorecard

Where the feed is strong, and where it leaks.

Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.

Visual identity

Palette, layout, marks

A 6-colour palette held across 7 posts (consistency 0.20). Recurring marks: external resource links in captions, text overlays on images.

Fix in full report

Hook strength

Best post vs. median

Your best post earns 1.0% engagement; the median post 0.7%. The one that landed opened with “caption directs to external resource”.

Hook formulas

Format range

Reel · Carousel · Image

5 of 5 posts are images. reels and carousels untested.

Formats to test

Captions & CTAs

Asks, hashtags, length

2 of 5 captions ask the reader to do anything. 0 hashtags per post. 15 words on average.

CTA templates

Cadence

Posts per week

35.0 posts a week between 29 Mar and 30 Mar. A daily rhythm, sustained. Reach is the constraint, not output.

Best posting windows

Posts that worked

Your best post earned 1.5× the engagement of your weakest.

Ranked by engagement rate. What each one did differently is read from the frame and the caption.

#1 · 1.0% ERImage · 30 Mar 2020

The hook

“caption directs to external resource”

Why it worked

01Leverages external blog content to provide educational value
02Clear direct link to additional resource
03Uses a screenshot image to establish credibility

39 likes4 comments

#2 · 0.8% ER

visual metaphor

Clear educational value

#3 · 0.7% ER

opening title

educational focus with a clear data visualization theme

Every post

All 5 posts, by engagement rate.

One bar per post, in the order they went out. Hover a bar to see its date and rate.

Post 1
Post 2
Post 3
Post 4
Post 5

Best

“caption directs to external resource”, 1.0% ER.

Weakest

“headline text 'Four Interesting Math Problems'”, 0.6% ER.

Brand signature

What makes a post recognisably yours.

Extracted from the frames and captions, not from a brief.

Your palette · 6 colours · consistency 0.20share of frame

#FFFFFF100%

#00000067%

#1A73E833%

#8A8A8A33%

#27AE6017%

#2980B917%

Look

centered_text_overlays

centered_subjecttext_overlaygridvertical_screenshot_centered_text

studio/screen_capture flat_color_with_graphic_overlays static

Voice

“informational”

Avg caption

15 words

Language

English

educationalexternal resourcedata visualizationblog/screenshotlink in captiondata science education

Recurring marks

01external resource links in captions
02text overlays on images
03consistent color palette (white/black/blue)
04educational infographic style

Subjects, by frequency

text blocks

blog screenshots

graphs/diagrams

infographics

laptop/data articles

In the full report

What the accounts competing for your audience are doing that you are not.

The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.

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Named.

Competitors

The accounts fighting for the same attention, and how your content performs next to theirs.

Mapped.

Positioning

Where you sit against them, and the ground nobody in your category is holding.

Ranked.

Recommendations

Every fix on the scorecard, with the post each one comes from.

Drafted.

Content ideas

Post concepts in your palette and voice, each with a format, an angle and a caption.

Included.

Posts

Part of the full analysis.

nayavo.

Part II · Your Instagram

Seven posts, scored on five things.

48/100

4.4K

Followers

1.0%

Best post ER

0.7%

Median ER

01Scorecard · tap to open

Visual identityPalette, layout, marks 20

A 6-colour palette held across 7 posts (consistency 0.20). Recurring marks: external resource links in captions, text overlays on images.

Fix in full report

Hook strengthBest post vs. median 72

Your best post earns 1.0% engagement; the median post 0.7%. The one that landed opened with “caption directs to external resource”.

Hook formulas

Format rangeReel · Carousel · Image 20

5 of 5 posts are images. reels and carousels untested.

Formats to test

Captions & CTAsAsks, hashtags, length 34

2 of 5 captions ask the reader to do anything. 0 hashtags per post. 15 words on average.

CTA templates

CadencePosts per week 95

35.0 posts a week between 29 Mar and 30 Mar. A daily rhythm, sustained. Reach is the constraint, not output.

Best posting windows

02Posts that worked

Your best post earned 1.5× the engagement of your weakest.

#1 · 1.0%

The hook

“caption directs to external resource”

Image · 30 Mar 2020 · 39 likes

01Leverages external blog content to provide educational value

02Clear direct link to additional resource

03Uses a screenshot image to establish credibility

#2 · 0.8% ER

visual metaphor

Clear educational value

#3 · 0.7% ER

opening title

educational focus with a clear data visualization theme

03All 5 posts, by engagement

29 Mar30 Mar

Best · “caption directs to external resource”, 1.0% ER.

Weakest · “headline text 'Four Interesting Math Problems'”, 0.6% ER.

04Brand signature

100%

67%

33%

centered_text_overlays

centered_subjecttext_overlaygridvertical_screenshot_centered_text

In the full report

What your competitors are doing that you are not.

Named.Competitors, account by account

Mapped.Your position and the open ground

Ranked.Every fix, with the post it comes from

Drafted.Post ideas in your palette and voice

Included.Part of the full analysis

Full report for @data_science_central

5 fixes · competitors · AI answers

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