When buyers ask AI about Escorted group tours and tailormade holidays, Cox & Kings is named in 4 of 6 answers.
We put 6 real buyer questions to Claude and read every answer. No brand is named more often.
The one idea AI attaches to Cox & Kings.
Read from the 4 answers that named Cox & Kings.
AI links Cox & Kings with this more than any other theme, and rarely credits it for private tailor-made trips. The full report shows the exact wording from each answer.
Cox & Kings leads. Thomas Cook India is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Cox & KingsYou 67% #1.8
- 02 Thomas Cook India 67% #1.5
- 03 Intrepid Travel 50% #2.3
- 04 Kesari Tours 33% #2.5
- 05 IRCTC 17% #1.0
- 06 G Adventures 17% #2.0
Buyers asked. AI answered. Cox & Kings was not in it.
Two of the 2 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Cox & Kings loses most when buyers are shopping for a specific need.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
-
Shopping for a specific need0 of 1
-
Asking which brand to buy1 of 2
-
Comparing brands1 of 1
-
Asking for someone like them1 of 1
-
Deciding what to look for1 of 1
recommending others
- Which of the 0 websites to get Cox & Kings onto first
- The questions to win, in the order to win them
- What to publish on Cox & Kings's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.29). Recurring marks: golden-hour landscape footage, large headline text over a strong people or place photo.
Your best post earns 7.8% engagement; the median post 1.1%. The one that landed opened with “Two rivers meet in Kyrgyzstan, but their colours tell very different stories.”.
3 reels, 2 carousels across 5 posts. images untested.
5 of 5 captions ask the reader to do anything. 0 hashtags per post. 78 words on average.
5.0 posts a week between 2 Nov and 9 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 41× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Two rivers meet in Kyrgyzstan, but their colours tell very …”, 7.8% ER.
“Four countries. One legendary route.”, 0.2% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Vertical travel frames with the subject centred or in the middle third, and landscape stretching behind for scale.
Voice
“Writes like a travel guide that invites you in: a striking hook line, then a plain explanation of the place and the story behind it, closing with a direct invitation.”
Recurring marks
- 01golden-hour landscape footage
- 02large headline text over a strong people or place photo
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about Escorted group tours and tailormade holidays, Cox & Kings is named in 4 of 6 answers.
Cox & Kings leads. Thomas Cook India is next.
- 01 Cox & Kings YOU 67% #1.8
- 02 Thomas Cook India 67% #1.5
- 03 Intrepid Travel 50% #2.3
- 04 Kesari Tours 33% #2.5
- 05 IRCTC 17% #1.0
- 06 G Adventures 17% #2.0
Buyers asked. AI answered. Cox & Kings was not in it.
Every kind of question, and how often AI named you.
- Shopping for a specific need0 of 1
- Asking which brand to buy1 of 2
- Comparing brands1 of 1
- Asking for someone like them1 of 1
- Deciding what to look for1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 29
A 6-colour palette held across 7 posts (consistency 0.29). Recurring marks: golden-hour landscape footage, large headline text over a strong people or place photo.
Fix in full reportHook strengthBest post vs. median 14
Your best post earns 7.8% engagement; the median post 1.1%. The one that landed opened with “Two rivers meet in Kyrgyzstan, but their colours tell very different stories.”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 carousels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 70
5 of 5 captions ask the reader to do anything. 0 hashtags per post. 78 words on average.
CTA templatesCadencePosts per week 95
5.0 posts a week between 2 Nov and 9 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 41× the engagement of your weakest.
#1 · 7.8%
Vertical travel frames with the subject centred or in the middle third, and landscape stretching behind for scale.
“Writes like a travel guide that invites you in: a striking hook line, then a plain explanation of the place and the story behind it, closing with a direct invitation.”