Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.25). Recurring marks: typewriter-style quote over the lower third, a small red circular logo badge in the bottom-right corner.
Your best post earns 1.2% engagement; the median post 0.6%. The one that landed opened with “You have never really lived until you have done something for someone who can never repay you.”.
5 of 5 posts are images. reels and carousels untested.
0 of 5 captions ask the reader to do anything. 10–24 hashtags per post. 18 words on average.
8.7 posts a week between 1 Nov and 5 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 2.3× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“You have never really lived until you have done something f…”, 1.2% ER.
“The most important conversation you will ever have is with …”, 0.5% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
A real photograph in black and white, with one short quote laid over the lower third or centre, and the subject sitting to one side so the words have room.
Voice
“The account speaks like a quiet teacher on a card: a single line that tells you what to notice, said with confidence and no hype. It addresses 'you' directly, keeps the sentence short, and leaves the reflection to the reader.”
Recurring marks
- 01typewriter-style quote over the lower third
- 02a small red circular logo badge in the bottom-right corner
- 03greyscale photo with one red accent
- 04a named author attribution under the quote
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 25
A 6-colour palette held across 7 posts (consistency 0.25). Recurring marks: typewriter-style quote over the lower third, a small red circular logo badge in the bottom-right corner.
Fix in full reportHook strengthBest post vs. median 49
Your best post earns 1.2% engagement; the median post 0.6%. The one that landed opened with “You have never really lived until you have done something for someone who can never repay you.”.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are images. reels and carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 40
0 of 5 captions ask the reader to do anything. 10–24 hashtags per post. 18 words on average.
CTA templatesCadencePosts per week 95
8.7 posts a week between 1 Nov and 5 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 2.3× the engagement of your weakest.
#1 · 1.2%
A real photograph in black and white, with one short quote laid over the lower third or centre, and the subject sitting to one side so the words have room.
“The account speaks like a quiet teacher on a card: a single line that tells you what to notice, said with confidence and no hype. It addresses 'you' directly, keeps the sentence short, and leaves the reflection to the reader.”