When buyers ask AI about sportswear and outdoor gear, Compressport is named in 1 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. Patagonia and Brooks are named more often.
AI names Compressport in 1 answer, but ties it to no single idea yet.
Read from the 1 answers that named Compressport.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Compressport is number 11. Patagonia is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Patagonia 67% #2.2
- 02 Brooks 50% #5.0
- 03 Salomon 50% #5.0
- 04 Smartwool 33% #1.5
- 05 Under Armour 33% #3.0
- 11 CompressportYou 17% #1.0
Buyers asked. AI answered. Compressport was not in it.
Two of the 5 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Compressport loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
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Shopping for a specific need0 of 1
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Comparing brands0 of 1
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Asking for someone like them0 of 1
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Deciding what to look for1 of 1
recommending others
- Which of the 32 websites to get Compressport onto first
- The questions to win, in the order to win them
- What to publish on Compressport's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.47). Recurring marks: Minimalist studio setups, Dynamic outdoor action shots.
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “Mountain weather shifts without warning.”.
5 of 5 posts are carousels. reels and images untested.
3 of 5 captions ask the reader to do anything. 1 hashtags per post. 114 words on average.
3.9 posts a week between 26 Oct and 4 Nov.
Your best post earned 2.5× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Mountain weather shifts without warning.”, 0.2% ER.
“Before the start, after the finish. ❄️”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Professional visuals with a focus on product and action shots, often centered or following the rule of thirds.
Voice
“Confident and professional, with a focus on inspiring athletes and highlighting product innovation.”
Recurring marks
- 01Minimalist studio setups
- 02Dynamic outdoor action shots
- 03Text overlays with key product details
- 04Bilingual captions
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about sportswear and outdoor gear, Compressport is named in 1 of 6 answers.
Compressport is number 11. Patagonia is named almost twice as often.
- 01 Patagonia 67% #2.2
- 02 Brooks 50% #5.0
- 03 Salomon 50% #5.0
- 04 Smartwool 33% #1.5
- 05 Under Armour 33% #3.0
- 11 Compressport YOU 17% #1.0
Buyers asked. AI answered. Compressport was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Shopping for a specific need0 of 1
- Comparing brands0 of 1
- Asking for someone like them0 of 1
- Deciding what to look for1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 47
A 6-colour palette held across 7 posts (consistency 0.47). Recurring marks: Minimalist studio setups, Dynamic outdoor action shots.
Fix in full reportHook strengthBest post vs. median 66
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “Mountain weather shifts without warning.”.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are carousels. reels and images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 52
3 of 5 captions ask the reader to do anything. 1 hashtags per post. 114 words on average.
CTA templatesCadencePosts per week 82
3.9 posts a week between 26 Oct and 4 Nov.
Best posting windowsYour best post earned 2.5× the engagement of your weakest.
#1 · 0.2%
Professional visuals with a focus on product and action shots, often centered or following the rule of thirds.
“Confident and professional, with a focus on inspiring athletes and highlighting product innovation.”