When buyers ask AI about technology reviews and consumer advice, CNET is named in 2 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. RTINGS and The Verge are named more often.
AI names CNET in 2 answers, but ties it to no single idea yet.
Read from the 2 answers that named CNET.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
CNET is number 9. RTINGS is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 RTINGS 67% #2.5
- 02 The Verge 67% #3.2
- 03 GSMArena 67% #7.5
- 04 Wirecutter 50% #2.7
- 05 Ars Technica 50% #4.7
- 09 CNETYou 33% #9.0
Buyers asked. AI answered. CNET was not in it.
Two of the 4 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
CNET loses most when buyers are deciding what to look for.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Deciding what to look for0 of 1
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Comparing brands0 of 1
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Asking for someone like them0 of 1
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Asking which brand to buy1 of 2
-
Shopping for a specific need1 of 1
recommending others
- Which of the 18 websites to get CNET onto first
- The questions to win, in the order to win them
- What to publish on CNET's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on four things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.3% engagement; the median post 0.0%. The one that landed opened with “140K folds durability test”.
2 reels, 2 carousels, 1 image across 5 posts.
3 of 5 captions ask the reader to do anything. 5 hashtags per post. 61 words on average.
28.6 posts a week between 29 Oct and 30 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 82× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“140K folds durability test”, 0.3% ER.
“Halloween plans up in the air?”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Voice
“Clear, fact-led technology coverage with the occasional conversational hook; explain the useful detail, then invite readers to watch or read more.”
Recurring marks
- 01Captions foreground concrete product details, test progress, or a timely news hook.
- 02Invitations to watch a livestream or follow a story connect editorial coverage to a next step.
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about technology reviews and consumer advice, CNET is named in 2 of 6 answers.
CNET is number 9. RTINGS is named almost twice as often.
- 01 RTINGS 67% #2.5
- 02 The Verge 67% #3.2
- 03 GSMArena 67% #7.5
- 04 Wirecutter 50% #2.7
- 05 Ars Technica 50% #4.7
- 09 CNET YOU 33% #9.0
Buyers asked. AI answered. CNET was not in it.
Every kind of question, and how often AI named you.
- Deciding what to look for0 of 1
- Comparing brands0 of 1
- Asking for someone like them0 of 1
- Asking which brand to buy1 of 2
- Shopping for a specific need1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on four things.
Hook strengthBest post vs. median 3
Your best post earns 0.3% engagement; the median post 0.0%. The one that landed opened with “140K folds durability test”.
Hook formulasFormat rangeReel · Carousel · Image 97
2 reels, 2 carousels, 1 image across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 76
3 of 5 captions ask the reader to do anything. 5 hashtags per post. 61 words on average.
CTA templatesCadencePosts per week 95
28.6 posts a week between 29 Oct and 30 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 82× the engagement of your weakest.
#1 · 0.3%
“Clear, fact-led technology coverage with the occasional conversational hook; explain the useful detail, then invite readers to watch or read more.”