Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.28). Recurring marks: split-screen transformation, bold on-image text overlays.
Your best post earns 1.0% engagement; the median post 0.6%. The one that landed opened with “I lost 100 pounds”.
3 carousels, 2 reels across 5 posts. images untested.
0 of 5 captions ask the reader to do anything. 0–3 hashtags per post. 40 words on average.
0.9 posts a week between 9 Jun and 19 Jul. Less than one post a week.
Your best post earned 2.3× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“I lost 100 pounds”, 1.0% ER.
“opening with a quote”, 0.5% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
split-screen collage / portrait emphasis
Voice
“authentic, candid, supportive”
Recurring marks
- 01split-screen transformation
- 02bold on-image text overlays
- 03curated product lineups
- 04nostalgic pastel color story
- 05lifestyle interiors
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 28
A 6-colour palette held across 7 posts (consistency 0.28). Recurring marks: split-screen transformation, bold on-image text overlays.
Fix in full reportHook strengthBest post vs. median 54
Your best post earns 1.0% engagement; the median post 0.6%. The one that landed opened with “I lost 100 pounds”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 carousels, 2 reels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 15
0 of 5 captions ask the reader to do anything. 0–3 hashtags per post. 40 words on average.
CTA templatesCadencePosts per week 28
0.9 posts a week between 9 Jun and 19 Jul. Less than one post a week.
Best posting windowsYour best post earned 2.3× the engagement of your weakest.
#1 · 1.0%
split-screen collage / portrait emphasis
“authentic, candid, supportive”