Six posts, scored on five things.
Read from their six most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 6 posts (consistency 0.10). Recurring marks: brand color backdrop with white/neutral palette, text overlays on 50% of posts.
Your best post earns 0.3% engagement; the median post 0.1%. The one that landed opened with “THIS or THAT”.
3 reels, 2 carousels across 5 posts. images untested.
1 of 5 captions asks the reader to do anything. 4–5 hashtags per post. 24 words on average.
15.8 posts a week between 1 Nov and 3 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best posts, ranked by engagement rate.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“THIS or THAT”, 0.3% ER.
“story”, 0.0% ER.
Lifestyle posts average 0.2%, product showcase posts 0.1%: 2.6× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
centered product/people focus with clean background
Voice
“conversational, educational with warmth”
Recurring marks
- 01brand color backdrop with white/neutral palette
- 02text overlays on 50% of posts
- 03consistent logo usage
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSix posts, scored on five things.
Visual identityPalette, layout, marks 10
A 6-colour palette held across 6 posts (consistency 0.10). Recurring marks: brand color backdrop with white/neutral palette, text overlays on 50% of posts.
Fix in full reportHook strengthBest post vs. median 44
Your best post earns 0.3% engagement; the median post 0.1%. The one that landed opened with “THIS or THAT”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 carousels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 51
1 of 5 captions asks the reader to do anything. 4–5 hashtags per post. 24 words on average.
CTA templatesCadencePosts per week 95
15.8 posts a week between 1 Nov and 3 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best posts, ranked by engagement rate.
#1 · 0.3%
centered product/people focus with clean background
“conversational, educational with warmth”