Three posts, scored on five things.
Read from their three most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Visual consistency 0.00 across 3 posts. Recurring marks: employee spotlight, brand sponsorship integration.
Your best post earns 1.0% engagement; the median post 0.9%. The one that landed opened with “Meet Angel Salazar Velásquez!”.
1 image, 1 carousel, 1 reel across 3 posts.
1 of 3 captions asks the reader to do anything. 1–2 hashtags per post. 59 words on average.
0.1 posts a week between 31 Oct and 27 Apr. Less than one post a week.
Your best post earned 2.0× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 3 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Meet Angel Salazar Velásquez!”, 1.0% ER.
“on-screen logos”, 0.5% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Voice
“Brand voice”
Recurring marks
- 01employee spotlight
- 02brand sponsorship integration
- 03educational framing
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesThree posts, scored on five things.
Visual identityPalette, layout, marks 0
Visual consistency 0.00 across 3 posts. Recurring marks: employee spotlight, brand sponsorship integration.
Fix in full reportHook strengthBest post vs. median 97
Your best post earns 1.0% engagement; the median post 0.9%. The one that landed opened with “Meet Angel Salazar Velásquez!”.
Hook formulasFormat rangeReel · Carousel · Image 100
1 image, 1 carousel, 1 reel across 3 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 40
1 of 3 captions asks the reader to do anything. 1–2 hashtags per post. 59 words on average.
CTA templatesCadencePosts per week 14
0.1 posts a week between 31 Oct and 27 Apr. Less than one post a week.
Best posting windowsYour best post earned 2.0× the engagement of your weakest.
#1 · 1.0%
“Brand voice”