When buyers ask AI about international airline flights, Cathay Pacific is named in 5 of 6 answers.
We put 6 real buyer questions to Claude and read every answer. No brand is named more often.
The one idea AI attaches to Cathay Pacific.
Read from the 5 answers that named Cathay Pacific.
AI links Cathay Pacific with this more than any other theme, and rarely credits it for oneworld partners. The full report shows the exact wording from each answer.
Cathay Pacific leads. Singapore Airlines KrisFlyer is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Cathay PacificYou 83% #2.0
- 02 Singapore Airlines KrisFlyer 50% #1.0
- 03 Singapore Airlines 33% #1.0
- 04 Air India Maharaja Club 33% #3.0
- 05 Google Flights 17% #1.0
- 06 Skyscanner 17% #2.0
Buyers asked. AI answered. Cathay Pacific was not in it.
One of the 1 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Cathay Pacific loses most when buyers are deciding what to look for.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Deciding what to look for0 of 1
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Asking which brand to buy2 of 2
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Comparing brands1 of 1
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Shopping for a specific need1 of 1
-
Asking for someone like them1 of 1
recommending others
- Which of the 0 websites to get Cathay Pacific onto first
- The questions to win, in the order to win them
- What to publish on Cathay Pacific's own site and Instagram
We read 6 answers. You have seen one of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.17). Recurring marks: bold white headline on the picture, crew members as on-screen guides.
Your best post earns 0.3% engagement; the median post 0.1%. The one that landed opened with “Getting lost in Hong Kong? Not on our watch!”.
3 carousels, 2 reels across 5 posts. images untested.
5 of 5 captions ask the reader to do anything. 2–5 hashtags per post. 84 words on average.
7.0 posts a week between 4 Nov and 9 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 156× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Getting lost in Hong Kong? Not on our watch!”, 0.3% ER.
“Ready for an elevated journey on our regional flights?”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Centred, symmetrical framing with a presenter or product anchored in the frame and a bold headline laid over it.
Voice
“Speaks to the traveller directly with a short headline-style hook, then explains the feature or destination in plain English.”
Recurring marks
- 01bold white headline on the picture
- 02crew members as on-screen guides
- 03Hong Kong location as backdrop
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about international airline flights, Cathay Pacific is named in 5 of 6 answers.
Cathay Pacific leads. Singapore Airlines KrisFlyer is next.
- 01 Cathay Pacific YOU 83% #2.0
- 02 Singapore Airlines KrisFlyer 50% #1.0
- 03 Singapore Airlines 33% #1.0
- 04 Air India Maharaja Club 33% #3.0
- 05 Google Flights 17% #1.0
- 06 Skyscanner 17% #2.0
Buyers asked. AI answered. Cathay Pacific was not in it.
Every kind of question, and how often AI named you.
- Deciding what to look for0 of 1
- Asking which brand to buy2 of 2
- Comparing brands1 of 1
- Shopping for a specific need1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen one.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 17
A 6-colour palette held across 7 posts (consistency 0.17). Recurring marks: bold white headline on the picture, crew members as on-screen guides.
Fix in full reportHook strengthBest post vs. median 37
Your best post earns 0.3% engagement; the median post 0.1%. The one that landed opened with “Getting lost in Hong Kong? Not on our watch!”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 carousels, 2 reels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 92
5 of 5 captions ask the reader to do anything. 2–5 hashtags per post. 84 words on average.
CTA templatesCadencePosts per week 95
7.0 posts a week between 4 Nov and 9 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 156× the engagement of your weakest.
#1 · 0.3%
Centred, symmetrical framing with a presenter or product anchored in the frame and a bold headline laid over it.
“Speaks to the traveller directly with a short headline-style hook, then explains the feature or destination in plain English.”