Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Visual consistency 0.60 across 7 posts. Recurring marks: CSR showcase, employee_inclusion.
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “A week of action, a collective impact!”.
3 reels, 2 carousels across 5 posts. images untested.
2 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 92 words on average.
2.0 posts a week between 9 Oct and 27 Oct.
Your best post earned 2.9× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“A week of action, a collective impact!”, 0.2% ER.
“context about the race”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
mixed shot types: close-ups, office/backdrop, action shots
Voice
“consistent with Capgemini's brand voice”
Recurring marks
- 01CSR showcase
- 02employee_inclusion
- 03partnerships
- 04sports/tech sponsorship
- 05events/campaigns
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 60
Visual consistency 0.60 across 7 posts. Recurring marks: CSR showcase, employee_inclusion.
Fix in full reportHook strengthBest post vs. median 42
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “A week of action, a collective impact!”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 carousels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 46
2 of 5 captions ask the reader to do anything. 0–5 hashtags per post. 92 words on average.
CTA templatesCadencePosts per week 47
2.0 posts a week between 9 Oct and 27 Oct.
Best posting windowsYour best post earned 2.9× the engagement of your weakest.
#1 · 0.2%
mixed shot types: close-ups, office/backdrop, action shots
“consistent with Capgemini's brand voice”