When buyers ask AI about online English tutoring, Cambly is named in 3 of 6 answers.
We put 6 real buyer questions to Claude and read every answer. Preply and italki are named more often.
The one idea AI attaches to Cambly.
Read from the 3 answers that named Cambly.
AI links Cambly with this more than any other theme, and rarely credits it for unstructured practice. The full report shows the exact wording from each answer.
Cambly is fourth. Preply is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Preply 100% #1.2
- 02 italki 83% #2.4
- 03 EF English Live 67% #2.8
- 04 CamblyYou 50% #2.0
- 05 Duolingo 17% #4.0
- 06 Speak 17% #5.0
Buyers asked. AI answered. Cambly was not in it.
Two of the 3 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Cambly loses most when buyers are comparing brands.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Comparing brands0 of 1
-
Shopping for a specific need0 of 1
-
Deciding what to look for0 of 1
-
Asking which brand to buy2 of 2
-
Asking for someone like them1 of 1
recommending others
- Which of the 0 websites to get Cambly onto first
- The questions to win, in the order to win them
- What to publish on Cambly's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.13). Recurring marks: large serif headline on a warm gradient, yellow highlight on the key phrase.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “POV: The waiter says Enjoy your meal!”.
3 carousels, 2 reels across 5 posts. images untested.
5 of 5 captions ask the reader to do anything. 6–7 hashtags per post. 35 words on average.
3.7 posts a week between 29 Oct and 8 Nov.
Your best post earned 2.2× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“POV: The waiter says Enjoy your meal!”, 0.0% ER.
“POV: someone asks you a simple question in English”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Large serif headline set on a dark amber-to-black gradient, with a yellow button or arrow as the visual call to action.
Voice
“Friendly and a little teasing, like a coach who knows the learner's exact fear and says it out loud before offering the fix. Short lines, a question or a POV opener, then a nudge to act.”
Recurring marks
- 01large serif headline on a warm gradient
- 02yellow highlight on the key phrase
- 03yellow link-in-bio button
- 04quiz-style question as headline
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about online English tutoring, Cambly is named in 3 of 6 answers.
Cambly is fourth. Preply is named almost twice as often.
- 01 Preply 100% #1.2
- 02 italki 83% #2.4
- 03 EF English Live 67% #2.8
- 04 Cambly YOU 50% #2.0
- 05 Duolingo 17% #4.0
- 06 Speak 17% #5.0
Buyers asked. AI answered. Cambly was not in it.
Every kind of question, and how often AI named you.
- Comparing brands0 of 1
- Shopping for a specific need0 of 1
- Deciding what to look for0 of 1
- Asking which brand to buy2 of 2
- Asking for someone like them1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 13
A 6-colour palette held across 7 posts (consistency 0.13). Recurring marks: large serif headline on a warm gradient, yellow highlight on the key phrase.
Fix in full reportHook strengthBest post vs. median 69
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “POV: The waiter says Enjoy your meal!”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 carousels, 2 reels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 100
5 of 5 captions ask the reader to do anything. 6–7 hashtags per post. 35 words on average.
CTA templatesCadencePosts per week 79
3.7 posts a week between 29 Oct and 8 Nov.
Best posting windowsYour best post earned 2.2× the engagement of your weakest.
#1 · 0.0%
Large serif headline set on a dark amber-to-black gradient, with a yellow button or arrow as the visual call to action.
“Friendly and a little teasing, like a coach who knows the learner's exact fear and says it out loud before offering the fix. Short lines, a question or a POV opener, then a nudge to act.”