When buyers ask AI about small business software and services, business.com is named in 6 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
AI names business.com in 6 answers, but ties it to no single idea yet.
Read from the 6 answers that named business.com.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
business.com leads. RazorpayX Payroll is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 business.comYou 100% Not named
- 02 RazorpayX Payroll 33% #2.0
- 03 Zoho Payroll 33% #2.0
- 04 greytHR 33% #2.5
- 05 SalaryBox 33% #5.0
- 06 Razorpay 17% #1.0
business.com loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy2 of 2
-
Shopping for a specific need1 of 1
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Deciding what to look for1 of 1
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Comparing brands1 of 1
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Asking for someone like them1 of 1
recommending others
- Which of the 0 websites to get business.com onto first
- The questions to win, in the order to win them
- What to publish on business.com's own site and Instagram
We read 6 answers. You have seen 0 of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.64). Recurring marks: text overlays with clear messaging, studio-quality visuals.
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “Fear is part of the game.”.
4 reels, 1 image across 5 posts. carousels untested.
5 of 5 captions ask the reader to do anything. 0–4 hashtags per post. 53 words on average.
1.8 posts a week between 15 Apr and 5 May.
Your best posts, ranked by engagement rate.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Fear is part of the game.”, 0.2% ER.
“Friendly reminder that today is Tax Day!”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
centered compositions with a focus on individuals and key text overlays
Voice
“Speak directly to the audience with concise, motivational, and actionable language that emphasizes expertise and clarity.”
Recurring marks
- 01text overlays with clear messaging
- 02studio-quality visuals
- 03centered compositions
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about small business software and services, business.com is named in 6 of 6 answers.
business.com leads. RazorpayX Payroll is next.
- 01 business.com YOU 100% Not named
- 02 RazorpayX Payroll 33% #2.0
- 03 Zoho Payroll 33% #2.0
- 04 greytHR 33% #2.5
- 05 SalaryBox 33% #5.0
- 06 Razorpay 17% #1.0
Every kind of question, and how often AI named you.
- Asking which brand to buy2 of 2
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
- Comparing brands1 of 1
- Asking for someone like them1 of 1
We read 6 answers. You have seen no.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 64
A 6-colour palette held across 7 posts (consistency 0.64). Recurring marks: text overlays with clear messaging, studio-quality visuals.
Fix in full reportHook strengthBest post vs. median 52
Your best post earns 0.2% engagement; the median post 0.1%. The one that landed opened with “Fear is part of the game.”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 reels, 1 image across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 80
5 of 5 captions ask the reader to do anything. 0–4 hashtags per post. 53 words on average.
CTA templatesCadencePosts per week 44
1.8 posts a week between 15 Apr and 5 May.
Best posting windowsYour best posts, ranked by engagement rate.
#1 · 0.2%
centered compositions with a focus on individuals and key text overlays
“Speak directly to the audience with concise, motivational, and actionable language that emphasizes expertise and clarity.”