Three posts, scored on four things.
Read from their three most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “The tale of Ebenezer Scrooge and the Ghosts of Christmas...”.
3 of 3 posts are images. reels and carousels untested.
0 of 3 captions ask the reader to do anything. 0 hashtags per post. 41 words on average.
21.0 posts a week between 2 Nov and 2 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best posts, ranked by engagement rate.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 3 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“The tale of Ebenezer Scrooge and the Ghosts of Christmas...”, 0.0% ER.
“A pretty and unusual pair of earrings”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“Third-person descriptive with brand voice cues”
Recurring marks
- 01handmade
- 02UK handmade
- 03gift-ready packaging
- 04free shipping
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesThree posts, scored on four things.
Hook strengthBest post vs. median 76
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “The tale of Ebenezer Scrooge and the Ghosts of Christmas...”.
Hook formulasFormat rangeReel · Carousel · Image 20
3 of 3 posts are images. reels and carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 10
0 of 3 captions ask the reader to do anything. 0 hashtags per post. 41 words on average.
CTA templatesCadencePosts per week 95
21.0 posts a week between 2 Nov and 2 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best posts, ranked by engagement rate.
#1 · 0.0%
“Third-person descriptive with brand voice cues”