Eight posts, scored on five things.
Read from their eight most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 8 posts (consistency 0.23). Recurring marks: text overlays reinforcing key messages, bright, warm studio lighting in product frames.
Your best post earns 1.2% engagement; the median post 0.2%.
5 of 5 posts are carousels. reels and images untested.
5 of 5 captions ask the reader to do anything. 3–13 hashtags per post. 120 words on average.
7.2 posts a week between 29 Oct and 3 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 32× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“instructional steps”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
centered/product-focused frames with occasional grid layouts
Voice
“second person”
Recurring marks
- 01text overlays reinforcing key messages
- 02bright, warm studio lighting in product frames
- 03consistent color palette leaning toward warm neutrals
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesEight posts, scored on five things.
Visual identityPalette, layout, marks 23
A 6-colour palette held across 8 posts (consistency 0.23). Recurring marks: text overlays reinforcing key messages, bright, warm studio lighting in product frames.
Fix in full reportHook strengthBest post vs. median 13
Your best post earns 1.2% engagement; the median post 0.2%.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are carousels. reels and images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 100
5 of 5 captions ask the reader to do anything. 3–13 hashtags per post. 120 words on average.
CTA templatesCadencePosts per week 95
7.2 posts a week between 29 Oct and 3 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 32× the engagement of your weakest.
#1 · 1.2%
centered/product-focused frames with occasional grid layouts
“second person”