Prepared for BFMChecked 10 Nov 2026

N°01 · AI visibility index Market · FranceAsked · Claude

BFM

@bfmtv · 1.1M followers

When buyers ask AI about French 24-hour news channel, BFM is named in 5 of 6 answers.

We put 6 real buyer questions to Claude and read every answer. franceinfo is named more often.

Answers naming BFM

05 /6

83% visibility across one AI

Claude · 5 / 6

Visibility

83%

Share of AI answers that name BFM

Average position

#2.0

Where BFM lands when it is named

Sentiment

Positive

3 positive · 2 neutral · 0 negative

What AI says about you

The one idea AI attaches to BFM.

Read from the 5 answers that named BFM.

When AI does mention BFM, it most associates you with

live news coverage.

AI links BFM with this more than any other theme, and rarely credits it for regional edition. The full report shows the exact wording from each answer.

Tone of each mention

Positive3

Neutral2

Negative0

Objections AI raised3

Who AI recommends

BFM is second.

Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.

RankBrandShareAvg. pos

01 franceinfo 100% #1.7
02 BFMYou 83% #2.0
03 France 3 17% #1.0
04 France.tv 17% #1.0
05 TF1 17% #2.0
06 LCI 17% #3.0

Where you were missing

Buyers asked. AI answered. BFM was not in it.

One of the 1 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.

Q.01BFM not named

“What's the best French channel for news video replays on my phone?”

Where the gaps are

BFM loses most when buyers are asking which brand to buy.

All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.

Asking which brand to buy1 of 2
Comparing brands1 of 1
Shopping for a specific need1 of 1
Asking for someone like them1 of 1
Deciding what to look for1 of 1

How to close them · in the full report

0websites AI read while
recommending others

Which of the 0 websites to get BFM onto first
The questions to win, in the order to win them
What to publish on BFM's own site and Instagram

Unlock every gap

Sealed · in the full AI report

We read 6 answers. You have seen one of them.

The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.

See every competitor and answer

objections AI raised about BFM

Sealed

IIYour Instagram, read by AI

Ten posts, scored on five things.

Read from their ten most recent posts. Each one is scored out of 100 below, with what we saw behind the number.

01Visual identity
02Hook strength
03Format range
04Captions & CTAs
05Cadence

Content score

Average of the five scores below

1.1M

Followers

0.2%

Best post ER

0.0%

Median post ER

Scorecard

Where the feed is strong, and where it leaks.

Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.

Visual identity

Palette, layout, marks

A 6-colour palette held across 10 posts (consistency 0.14). Recurring marks: BFM logo in the top corner, stacked white headline block.

Fix in full report

Hook strength

Best post vs. median

Your best post earns 0.2% engagement; the median post 0.0%. The one that landed opened with “Hommage au lycée, tuée et violée par son père”.

Hook formulas

Format range

Reel · Carousel · Image

5 of 5 posts are reels. carousels and images untested.

Formats to test

Captions & CTAs

Asks, hashtags, length

0 of 5 captions ask the reader to do anything. 0 hashtags per post. 16 words on average.

CTA templates

Cadence

Posts per week

35.0 posts a week between 9 Nov and 9 Nov. A daily rhythm, sustained. Reach is the constraint, not output.

Best posting windows

Posts that worked

Your best post earned 38× the engagement of your weakest.

Ranked by engagement rate. What each one did differently is read from the frame and the caption.

#1 · 0.2% ERReel · 9 Nov 2026

The hook

“Hommage au lycée, tuée et violée par son père”

Why it worked

01face blur protects the minor
02headline is direct and factual

1,662 likes101 comments

#2 · 0.0% ER

Les images folles d'un boxeur lynché par le public

the headline makes the story clear at a glance

#3 · 0.0% ER

Une enquête révèle plus de 1.000 vidéos d'abus sexuels

clear statistic in the headline

Every post

All 5 posts, by engagement rate.

One bar per post, in the order they went out. Hover a bar to see its date and rate.

Post 1
Post 2
Post 3
Post 4
Post 5

Best

“Hommage au lycée, tuée et violée par son père”, 0.2% ER.

Weakest

“Crise bancaire, président en prison, que se passe-t-il au P…”, 0.0% ER.

Pattern

News posts average 0.1%, educational posts 0.0%: 4.4× apart.

Brand signature

What makes a post recognisably yours.

Extracted from the frames and captions, not from a brief.

Your palette · 6 colours · consistency 0.14share of frame

#FFFFFF100%

#0A0AB840%

#1A141040%

#1C243030%

#B9B2A530%

#1B2D4F20%

Look

a tight close-up or scene with a stacked white headline block in the lower part of the frame and the logo top corner

centred close-up of a speaker or subjectbold headline block across the lower third or lower halffull-bleed scene with headline block in the lower left

studio or available indoor light, unfiltered plain broadcast look with no grading, often handheld handheld on-the-spot footage and static studio shots

Voice

“Short factual news lines that state the event and the reaction without commentary.”

Avg caption

16 words

Language

French

breaking newspolitical reactionthe 2027 presidential racejudicial inquiries

Recurring marks

01BFM logo in the top corner
02stacked white headline block
03blue or red accent bar or alert tag beside the headline
04Archives label for past clips

Subjects, by frequency

politicians and public figures reacting on camera

TV studio sets

news scenes such as meeting rooms or supermarket aisles

blurred footage or screen captures for sensitive stories

In the full report

What the accounts competing for your audience are doing that you are not.

The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.

Start a 7-day free trial Log in

See everything else Nayavo does

Named.

Competitors

The accounts fighting for the same attention, and how your content performs next to theirs.

Mapped.

Positioning

Where you sit against them, and the ground nobody in your category is holding.

Ranked.

Recommendations

Every fix on the scorecard, with the post each one comes from.

Drafted.

Content ideas

Post concepts in your palette and voice, each with a format, an angle and a caption.

Included.

Posts

Part of the full analysis.

Answered.

AI visibility

Every question we asked the AI platforms, who came up instead of you, and what to publish to change it.

nayavo.

Checked 10 Nov 2026

N°01 · AI visibilityFrance

BFM · @bfmtv · 1.1M

When buyers ask AI about French 24-hour news channel, BFM is named in 5 of 6 answers.

5/6

answers name BFM

Claude 5/6

Visibility

83%

Avg. pos

#2.0

Sentiment

Positive

01What AI says about you

When AI mentions BFM, it most associates you with

live news coverage.

Tone of the 5 mentions

3 positive 2 neutral 0 negative 3 objections

02Who AI recommends

BFM is second.

01 franceinfo 100% #1.7
02 BFM YOU 83% #2.0
03 France 3 17% #1.0
04 France.tv 17% #1.0
05 TF1 17% #2.0
06 LCI 17% #3.0

03Where you were missing

Buyers asked. AI answered. BFM was not in it.

“What's the best French channel for news video replays on my phone?”

Q.01BFM not named

04Where the gaps are

Every kind of question, and how often AI named you.

Asking which brand to buy1 of 2
Comparing brands1 of 1
Shopping for a specific need1 of 1
Asking for someone like them1 of 1
Deciding what to look for1 of 1

0websites AI read while recommending others — which to get onto first, in the full report

Sealed in the full AI report

We read 6 answers. You have seen one.

more brands named instead

Ten posts, scored on five things.

31/100

1.1M

Followers

0.2%

Best post ER

0.0%

Median ER

05Scorecard · tap to open

Visual identityPalette, layout, marks 14

A 6-colour palette held across 10 posts (consistency 0.14). Recurring marks: BFM logo in the top corner, stacked white headline block.

Fix in full report

Hook strengthBest post vs. median 17

Your best post earns 0.2% engagement; the median post 0.0%. The one that landed opened with “Hommage au lycée, tuée et violée par son père”.

Hook formulas

Format rangeReel · Carousel · Image 20

5 of 5 posts are reels. carousels and images untested.

Formats to test

Captions & CTAsAsks, hashtags, length 10

0 of 5 captions ask the reader to do anything. 0 hashtags per post. 16 words on average.

CTA templates

CadencePosts per week 95

35.0 posts a week between 9 Nov and 9 Nov. A daily rhythm, sustained. Reach is the constraint, not output.

Best posting windows

06Posts that worked

Your best post earned 38× the engagement of your weakest.

#1 · 0.2%

The hook

“Hommage au lycée, tuée et violée par son père”

Reel · 9 Nov 2026 · 1,662 likes

01face blur protects the minor

02headline is direct and factual

#2 · 0.0% ER

Les images folles d'un boxeur lynché par le public

the headline makes the story clear at a glance

#3 · 0.0% ER

Une enquête révèle plus de 1.000 vidéos d'abus sexuels

clear statistic in the headline

07All 5 posts, by engagement

9 Nov9 Nov

Best · “Hommage au lycée, tuée et violée par son père”, 0.2% ER.

Weakest · “Crise bancaire, président en prison, que se passe-t-il au P…”, 0.0% ER.

Pattern · News posts average 0.1%, educational posts 0.0%: 4.4× apart.

08Brand signature

100%

40%

a tight close-up or scene with a stacked white headline block in the lower part of the frame and the logo top corner

centred close-up of a speaker or subjectbold headline block across the lower third or lower halffull-bleed scene with headline block in the lower left

In the full report

What your competitors are doing that you are not.

Named.Competitors, account by account

Mapped.Your position and the open ground

Ranked.Every fix, with the post it comes from

Drafted.Post ideas in your palette and voice

Included.Part of the full analysis

Answered.Every AI question and what to publish

Full report for @bfmtv

5 fixes · competitors · AI answers

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