When buyers ask AI about river cruise holidays, Avalon Waterways is named in 2 of 6 answers.
We put 6 real buyer questions to Claude and read every answer. Viking and AmaWaterways are named more often.
AI names Avalon Waterways in 2 answers, but ties it to no single idea yet.
Read from the 2 answers that named Avalon Waterways.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Avalon Waterways is fourth. Viking is named almost twice as often.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 Viking 83% #2.2
- 02 AmaWaterways 67% #2.2
- 03 Uniworld 67% #3.8
- 04 Avalon WaterwaysYou 33% #2.5
- 05 Thomas Cook India 33% #2.0
- 06 Cox & Kings 33% #2.5
Buyers asked. AI answered. Avalon Waterways was not in it.
Two of the 4 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Avalon Waterways loses most when buyers are shopping for a specific need.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Shopping for a specific need0 of 1
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Asking for someone like them0 of 1
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Deciding what to look for0 of 1
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Asking which brand to buy1 of 2
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Comparing brands1 of 1
recommending others
- Which of the 0 websites to get Avalon Waterways onto first
- The questions to win, in the order to win them
- What to publish on Avalon Waterways's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.30). Recurring marks: ship as hero in a wide scenic frame, short bold headline over the image.
Your best post earns 0.1% engagement; the median post 0.1%. The one that landed opened with “Canals. Gabled houses. Bicycles around every corner.”.
3 reels, 2 images across 5 posts. carousels untested.
5 of 5 captions ask the reader to do anything. 17–18 hashtags per post. 100 words on average.
2.5 posts a week between 26 Oct and 9 Nov.
Your best post earned 4.2× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Canals. Gabled houses. Bicycles around every corner.”, 0.1% ER.
“Grander moments. Loftier views. Greater discoveries.”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
A full-width river or ship scene carries the frame, with a short headline set across the lower third or centred over open sky.
Voice
“Short declarative lines that build from an emotional hook to a clear offer, written as a tagline.”
Recurring marks
- 01ship as hero in a wide scenic frame
- 02short bold headline over the image
- 03logo band or emblem for recognition
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about river cruise holidays, Avalon Waterways is named in 2 of 6 answers.
Avalon Waterways is fourth. Viking is named almost twice as often.
- 01 Viking 83% #2.2
- 02 AmaWaterways 67% #2.2
- 03 Uniworld 67% #3.8
- 04 Avalon Waterways YOU 33% #2.5
- 05 Thomas Cook India 33% #2.0
- 06 Cox & Kings 33% #2.5
Buyers asked. AI answered. Avalon Waterways was not in it.
Every kind of question, and how often AI named you.
- Shopping for a specific need0 of 1
- Asking for someone like them0 of 1
- Deciding what to look for0 of 1
- Asking which brand to buy1 of 2
- Comparing brands1 of 1
We read 6 answers. You have seen two.
Seven posts, scored on five things.
Visual identityPalette, layout, marks 30
A 6-colour palette held across 7 posts (consistency 0.30). Recurring marks: ship as hero in a wide scenic frame, short bold headline over the image.
Fix in full reportHook strengthBest post vs. median 54
Your best post earns 0.1% engagement; the median post 0.1%. The one that landed opened with “Canals. Gabled houses. Bicycles around every corner.”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 reels, 2 images across 5 posts. carousels untested.
Formats to testCaptions & CTAsAsks, hashtags, length 100
5 of 5 captions ask the reader to do anything. 17–18 hashtags per post. 100 words on average.
CTA templatesCadencePosts per week 57
2.5 posts a week between 26 Oct and 9 Nov.
Best posting windowsYour best post earned 4.2× the engagement of your weakest.
#1 · 0.1%
A full-width river or ship scene carries the frame, with a short headline set across the lower third or centred over open sky.
“Short declarative lines that build from an emotional hook to a clear offer, written as a tagline.”