When buyers ask AI about audiobook market, Audible is named in 3 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
The one idea AI attaches to Audible.
Read from the 3 answers that named Audible.
AI links Audible with this more than any other theme, and rarely credits it for market presence and brand strength. The full report shows the exact wording from each answer.
Audible leads. Storytel is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 AudibleYou 50% #1.0
- 02 Storytel 50% #2.0
- 03 Kuku FM 50% #3.3
- 04 HarperCollins 17% #1.0
- 05 Readd 17% #1.0
- 06 Sony 17% #1.0
Buyers asked. AI answered. Audible was not in it.
Two of the 3 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Audible loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
-
Asking for someone like them0 of 1
-
Shopping for a specific need1 of 1
-
Deciding what to look for1 of 1
-
Comparing brands1 of 1
recommending others
- Which of the 18 websites to get Audible onto first
- The questions to win, in the order to win them
- What to publish on Audible's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Five posts, scored on four things.
Read from their five most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Hook strength
- 02Format range
- 03Captions & CTAs
- 04Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Teddy Hamilton is ranking lines, not books...”.
4 reels, 1 carousel across 5 posts. images untested.
2 of 5 captions ask the reader to do anything. 0 hashtags per post. 32 words on average.
13.2 posts a week between 2 Nov and 5 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 23× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Teddy Hamilton is ranking lines, not books...”, 0.0% ER.
“opening reference to sci-fi premise”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“brand”
Recurring marks
- 01celebrity involvement
- 02rapid-fire opinions
- 03rating-based hooks
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about audiobook market, Audible is named in 3 of 6 answers.
Audible leads. Storytel is next.
- 01 Audible YOU 50% #1.0
- 02 Storytel 50% #2.0
- 03 Kuku FM 50% #3.3
- 04 HarperCollins 17% #1.0
- 05 Readd 17% #1.0
- 06 Sony 17% #1.0
Buyers asked. AI answered. Audible was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Asking for someone like them0 of 1
- Shopping for a specific need1 of 1
- Deciding what to look for1 of 1
- Comparing brands1 of 1
We read 6 answers. You have seen two.
Five posts, scored on four things.
Hook strengthBest post vs. median 54
Your best post earns 0.0% engagement; the median post 0.0%. The one that landed opened with “Teddy Hamilton is ranking lines, not books...”.
Hook formulasFormat rangeReel · Carousel · Image 56
4 reels, 1 carousel across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 34
2 of 5 captions ask the reader to do anything. 0 hashtags per post. 32 words on average.
CTA templatesCadencePosts per week 95
13.2 posts a week between 2 Nov and 5 Nov. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 23× the engagement of your weakest.
#1 · 0.0%
“brand”